Technical Sales Executive

Sagar Printers (Sagar Inks); Nagpur District; On-site; INR 550,000 - 850,000; Full time

Job summary

Sagar Printers – SAGAR INKS in Nagpur, Maharashtra, is seeking a Technical Sales Executive (Maharashtra) for liquid printing inks. The role requires 3–7 years of sales and marketing experience in the printing ink industry, with strong client relationships and a track record of meeting sales targets.

Responsibilities include promoting inks, providing technical guidance, conducting demos, and coordinating with production to resolve issues.

Qualifications

• 3–7 years of experience in sales & marketing in the printing ink / flexible packaging / printing industry.
• Strong communication and sales negotiation skills required.
• Flexographic / gravure printing knowledge is a plus.

Responsibilities

• Develop and maintain strong relationships with printing and packaging customers.
• Identify and develop new business opportunities.
• Manage existing customer accounts and achieve monthly/annual sales targets.
• Promote the company’s liquid printing inks to clients in packaging and printing sectors.
• Provide technical guidance on product selection and application.
• Visit customers regularly to understand technical and commercial requirements.
• Conduct product demonstrations and trials and coordinate with production for troubleshooting.

Skills

Strong communication

Sales negotiation

Industry knowledge

Tools

Office software

Job description

Company: Sagar Printers – SAGAR INKS

Location: Nagpur, Maharashtra

Industry: Liquid Printing Inks

Position

Technical Sales Executive (Maharashtra) – Liquid Printing Inks

Experience

3–7 years of experience in sales & marketing in the printing ink / flexible packaging / printing industry.

Job Profile / Key Responsibilities

• Develop and maintain strong relationships with printing and packaging customers.
• Identify and develop new business opportunities
• Manage existing customer accounts
• Market & promote the company’s range of liquid printing inks to packaging and printing clients
• Provide technical guidance on product selection and application
• Visit customers regularly and understand their technical and commercial requirements.
• Conducting product demonstrations and trials
• Work closely with the technical/production team for customer complaints and troubleshooting.
• Monitor competitor products, pricing, market trends and customer requirements.
• Develop new customers in the flexible packaging other printing segments.
• Prepare quotations, follow up on enquiries and convert prospects into regular customers.
• Achieve monthly and annual sales targets for the assigned territory.
• Maintain customer records, market reports and sales follow-ups.
• Ensure timely payment collection and control of outstanding dues.

Desired Skills

• Strong communication and sales negotiation skills.
• Good understanding of the printing & packaging industry.
• Experience in inks, coatings, packaging, or printing industries is highly beneficial; familiarity with quality standards and safety practices in manufacturing environments is an advantage.
• Proficiency in basic office software (email, spreadsheets, presentations)
• Existing contacts/network in the printing or packaging industry will be an advantage.
• Ability to independently develop new markets and customers.
• Willingness to travel extensively for customer visits.
• Good knowledge of flexographic / gravure printing will be preferred.
• Regional language proficiency is an advantage.
  

Company Description

Sagar Printers, widely recognized as Sagar Inks, has been a leading manufacturer of liquid printing inks since 1992. The company serves flexographic and gravure printing applications across India and international markets, with a strong reputation for trust, quality, and performance. The company manufactures wide variety of inks namely, Poly, Polyester, BOPP, PVC Shrink, BOPP Perl, Non-Woven Etc. Backed by advanced technology and a dedicated quality control lab, Sagar Inks focuses on quality, consistency, and on-time delivery in every aspect of operations.