Team Lead - Marketing

Harmony United Psychiatric Care; Hyderabad; On-site; INR 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Health insurance

Four-day work week

Career growth & development

Food and cab-drop facilities

Competitive salary

Job summary

Harmony United Medsolutions Pvt. Ltd. is seeking a Marketing Team Lead to drive strategic marketing initiatives for global clients from Hyderabad. You will plan, execute, and optimize campaigns across digital channels, mentor juniors, and ensure on-time delivery within budget.

The role requires 7–9 years in marketing, strong leadership, and hands-on GA/Ads experience. You’ll collaborate with cross-functional teams and senior leadership to sharpen our brand and ROI.

Qualifications

• Bachelor's/Master's degree in Marketing or related field.
• 7–9 years of marketing experience with leadership exposure.
• Experience in international marketing or dealing with global clients preferred.
• Strong knowledge of digital channels: SEO, SEM, email, social, content, display.
• Hands-on with analytics tools and marketing automation.

Responsibilities

• Lead planning and execution of marketing strategies aligned with business objectives.
• Coordinate digital campaigns across SEO/SEM, email, social, content, and display.
• Mentor junior team members and manage cross-functional collaboration.
• Monitor performance, analyze metrics, and optimize ROI.
• Oversee website content and brand consistency across channels.

Skills

Digital marketing

SEO

SEM

Email marketing

Social media

Content marketing

Display advertising

Google Analytics

Google Ads

Meta Ads Manager

Marketing automation

HubSpot

Leadership

Project management

Stakeholder management

Education

Bachelor's/Master's in Marketing

Tools

Google Analytics

Google Ads

Meta Ads Manager

HubSpot

Job description

Job Title: Marketing Team Lead

Location: Hyderabad, Telangana
Company: Harmony United Medsolutions Pvt. Ltd.

About Us

Harmony United Medsolutions Pvt. Ltd. (HUMS) is a dynamic and innovative company dedicated to revolutionizing the healthcare industry. We take pride in being a trusted healthcare management partner with over nine years of expertise in medical billing, A.R. management, and other essential healthcare services. HUMS provides end-to-end support to Harmony United Psychiatric Care, a leading US-based healthcare organization. We are committed to excellence, innovation, and delivering exceptional value to our clients.

Position Overview

The Marketing Team Lead will be responsible for planning, executing, and optimizing marketing initiatives to enhance brand awareness, generate qualified leads, and strengthen the company's digital presence. This role will lead day-to-day marketing activities, collaborate with cross-functional teams, oversee campaign execution, mentor junior team members, and support the organization's overall marketing strategy while ensuring projects are delivered on time and within budget.

Key Responsibilities

• Lead the planning and execution of marketing strategies aligned with business objectives.
• Plan, coordinate, and optimize digital marketing campaigns across SEO, SEM, email marketing, social media, content marketing, and display advertising.
• Conduct market research, competitor analysis, and identify emerging trends and business opportunities.
• Coordinate with internal stakeholders and external vendors to develop high-quality marketing content and promotional materials.
• Monitor campaign performance, analyze key marketing metrics, and present actionable insights to improve ROI.
• Oversee website content updates and ensure consistent branding across all digital channels.
• Assist in managing marketing budgets and maximize campaign effectiveness.
• Lead the execution of marketing events, webinars, promotional campaigns, and brand-building initiatives.
• Stay updated on the latest digital marketing trends, tools, technologies, and industry best practices.
• Guide, mentor, and support junior marketing team members while ensuring timely completion of projects.
• Work closely with senior leadership to achieve departmental goals and improve overall marketing performance.

Requirements

• Bachelor's or Master's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum 7–9 years of experience in marketing, with prior experience leading or mentoring a marketing team.
• Experience in international marketing or working with global clients will be preferred.
• Strong knowledge of digital marketing channels, including SEO, SEM, email marketing, social media, content marketing, and display advertising.
• Hands-on experience with Google Analytics, Google Ads, Meta Ads Manager, and marketing automation tools is preferred.
• Excellent analytical, communication, leadership, and interpersonal skills.
• Strong project management, organizational, and stakeholder management abilities.
• Google Analytics, Google Ads, HubSpot, or other relevant digital marketing certifications will be an added advantage.
• Ability to work collaboratively in a fast-paced, deadline-driven environment.

Diversity, Equality, and Inclusion

Diversity, equality, and inclusion are fundamental to our success at HUMS. We actively promote diversity across all aspects of our organization, including but not limited to gender, race, ethnicity, sexual orientation, religion, disability, and age. We strive to foster an inclusive culture where diverse perspectives are valued and everyone has equal opportunities to grow, contribute, and succeed.

Benefits

• Competitive salary (including EPF and PS)
• Health insurance
• Four-day work week (Monday–Thursday)
• Opportunities for career growth and professional development
• Additional benefits such as food and cab-drop facilities