Talent Management Executive (influencer)

Madhouse Mafia; Delhi; On-site; INR 600,000 - 800,000; Full time

Job summary

Madhouse Mafia is seeking a proactive Influencer Partnerships Manager to lead creator outreach and campaign execution in India. You will identify relevant creators, negotiate terms, and coordinate onboarding while aligning with brand guidelines.

You will manage briefs, track performance, and nurture relationships with talent managers and agencies to fuel ongoing collaborations. Strong communication and influencer marketing knowledge are essential.

Qualifications

• Experience in influencer marketing and creator management.

Responsibilities

• Identify relevant influencers and content creators based on brand objectives, audience and budget.
• Reach out to creators, introduce campaign opportunities, negotiate commercials, and manage onboarding.
• Negotiate influencer rates, deliverables, timelines, usage rights, and campaign requirements.
• Share briefs, guidelines, messaging, references, and brand requirements with creators.
• Coordinate with influencers to ensure content is created and delivered as per the brief.
• Track timelines, postings, payments and other creator-related requirements for smooth execution.
• Monitor performance and maintain reports on reach, engagement, views and impressions.
• Build and maintain relationships with influencers, talent managers, and agencies for future collaborations.
• Maintain a creator database with categories, demographics, engagement, past collaborations and contacts.
• Act as the bridge between brand, agency and influencers for clear communication.
• Stay updated on creators and trends to identify new collaboration opportunities.
• Support multiple campaigns simultaneously with timely execution and clear communication.

Skills

communication

influencer marketing

creator management

Job description

• Research and identify relevant influencers and content creators based on the brand's target audience, campaign objectives, content style, and budget.
• Reach out to creators, introduce campaign opportunities, negotiate commercials, and manage the onboarding process.
• Negotiate influencer rates, deliverables, timelines, usage rights, and other campaign requirements.
• Share detailed campaign briefs, content guidelines, key messaging, references, and brand requirements with creators.
• Coordinate with influencers throughout the campaign to ensure content is created and delivered as per the agreed brief.
• Manage content submissions, revisions, approvals, and posting schedules while coordinating with internal teams and clients.
• Track campaign timelines, deliverables, posting dates, payments, and other creator-related requirements to ensure smooth execution.
• Monitor campaign performance and maintain reports covering reach, engagement, views, impressions, and other relevant metrics.
• Build and maintain strong relationships with influencers, talent managers, and creator agencies for future collaborations.
• Maintain an updated creator database with relevant information such as categories, audience demographics, engagement rates, commercials, past collaborations, and contact details.
• Act as the primary bridge between the brand, agency, and influencers to ensure clear communication and timely resolution of queries or concerns.
• Stay updated on emerging creators, social media trends, content formats, and influencer marketing developments to identify new collaboration opportunities.
• Support multiple campaigns simultaneously while ensuring timely execution, accurate communication, and a positive experience for both brands and creators.

About Role

• Research and identify relevant influencers and content creators based on the brand's target audience, campaign objectives, content style, and budget.
• Reach out to creators, introduce campaign opportunities, negotiate commercials, and manage the onboarding process.
• Negotiate influencer rates, deliverables, timelines, usage rights, and other campaign requirements.
• Share detailed campaign briefs, content guidelines, key messaging, references, and brand requirements with creators.
• Coordinate with influencers throughout the campaign to ensure content is created and delivered as per the agreed brief.
• Manage content submissions, revisions, approvals, and posting schedules while coordinating with internal teams and clients.
• Track campaign timelines, deliverables, posting dates, payments, and other creator-related requirements to ensure smooth execution.
• Monitor campaign performance and maintain reports covering reach, engagement, views, impressions, and other relevant metrics.
• Build and maintain strong relationships with influencers, talent managers, and creator agencies for future collaborations.
• Maintain an updated creator database with relevant information such as categories, audience demographics, engagement rates, commercials, past collaborations, and contact details.
• Act as the primary bridge between the brand, agency, and influencers to ensure clear communication and timely resolution of queries or concerns.
• Stay updated on emerging creators, social media trends, content formats, and influencer marketing developments to identify new collaboration opportunities.
• Support multiple campaigns simultaneously while ensuring timely execution, accurate communication, and a positive experience for both brands and creators.

Skills: communication,influencer marketing,creator management