Student Counselor (Admissions & Sales)

Business Financial Group; Ernakulam; Hybrid; INR 335,000 - 502,000; Full time

Benefits offered by this job

Flexible work-from-home arrangement

Job summary

Business Financial Group’s BFG Tax School in Kochi seeks a Student Counselor to manage inquiries, counsel students and parents, and drive enrollment targets. Most work can be done remotely, but visits to the Kochi office are required.

You will lead follow-ups across website, WhatsApp, email, and calls, maintain CRM records, and coordinate admissions and fee processes. A Bachelor's degree and 2–5 years in educational counseling or sales are preferred; English and Malayalam proficiency is

Qualifications

• Bachelor's degree required.
• 2-5 years of experience in Educational Counseling, Admissions, Sales, or Career Counseling.
• Experience with educational institutions is preferred.

Responsibilities

• Manage inquiries, counsel prospective students and parents, conduct follow-up calls, handle admissions, and achieve enrollment targets.
• Follow up with prospective students and lead management across multiple channels (website, WhatsApp, email, phone, social media).
• Maintain accurate CRM records and schedule counseling sessions.
• Coordinate documentation and assist with fee collection; meet monthly enrollment targets.

Skills

Excellent English

Fluent Malayalam

Good Hindi

Interpersonal skills

Persuasive but not pushy

Good listening skills

Professional appearance

Strong follow-up ability

CRM familiarity

MS Office

Google Workspace

Education

Bachelor's Degree

Tools

CRM systems

MS Office

Google Workspace

Job description

Convert inquiries into enrollments.

Microsoft Office / Google Workspace proficiency.

Sales

Enrollment Target Achieved.

This is a remote position.

Student Counselor (Admissions & Sales)

Location: Kochi, Kerala

Work Arrangement: Kochi

Employment Type: Full-time

Reports To: Operations Manager

Location Requirement: Candidates must currently reside in Kochi, Kerala, or be willing to relocate, as this position requires visits to the Kochi office.

About BFG Tax School

BFG Tax School is an industry-focused training academy established by Business Financial Group (USA), designed to prepare students for careers in U.S. Accounting, Taxation, Bookkeeping, Payroll, and Financial Operations.

Unlike traditional educational institutions, our programs focus on practical, real-world training that prepares students to work with U.S. CPA firms and accounting organizations.

We are looking for a passionate and energetic Student Counselor who enjoys interacting with students and parents, guiding them through career decisions, and helping them enroll in programs that can transform their future.

Position Summary

The Student Counselor will be responsible for managing inquiries, counseling prospective students and parents, conducting follow-up calls, handling admissions, and achieving enrollment targets.

Most work can be performed remotely; however, the counselor must be available to meet students and parents at our Kochi office whenever required.

Key Responsibilities

Lead Management

• Contact all new inquiries promptly.
• Respond to website, WhatsApp, email, phone, and social media leads.
• Qualify prospective students.
• Understand career goals.
• Explain available courses.
• Maintain accurate CRM records.
• Schedule counseling sessions.

Student Counseling

• Career opportunities.
• U.S. Accounting industry.
• Tax School curriculum.
• Learning methodology.
• Placement assistance.
• Internship opportunities.
• Expected salary ranges.
• Career growth path.

Parent Counseling

• Explain course value.
• Discuss career opportunities.
• Address concerns.
• Explain fees.
• Explain payment plans.
• Build confidence in BFG Tax School.

Sales & Admissions

• Follow up with prospective students.
• Convert inquiries into enrollments.
• Explain admission procedures.
• Coordinate documentation.
• Assist with fee collection.
• Meet monthly enrollment targets.

Office Meetings

• Meet students and parents at the Kochi office.
• Conduct one-on-one counseling sessions.
• Participate in admission events.
• Attend seminars and orientation programs when required.

CRM Management

• Lead source.
• Follow-up history.
• Counseling notes.
• Student status.
• Payment status.
• Admission status.

Required Skills

• Excellent English communication.
• Fluent Malayalam.
• Good Hindi is a plus.
• Strong interpersonal skills.
• Friendly personality.
• Persuasive but not pushy.
• Good listening skills.
• Professional appearance.
• Strong follow-up ability.
• Comfortable using CRM systems.
• Microsoft Office / Google Workspace proficiency.

Qualifications

• Bachelor's Degree.
• 2-5 years of experience in:
  • Educational Counseling
  • Admissions
  • Sales
  • Career Counseling
  • Customer Relationship Management
• Experience with educational institutions is preferred.

Preferred Experience

Candidates from:

• Training Institutes
• Colleges
• EdTech Companies
• Overseas Education Consultants
• Professional Certification Institutes
• Skill Development Centers

will be preferred.

Key Performance Indicators (KPIs)

Daily

• New Leads Contacted.
• Follow-up Calls Completed.
• WhatsApp Conversations.
• Counseling Sessions Scheduled.

Weekly

• Office Meetings Conducted.
• Parent Meetings.
• Applications Received.
• Admissions Closed.

Monthly

• Enrollment Target Achieved.
• Conversion Rate.
• Revenue Generated.
• Student Satisfaction.
• CRM Data Accuracy.

Compensation

Fixed Salary

₹30,000-₹45,000 per month (based on experience).

Performance Incentives

• Enrollment bonus per student.
• Monthly enrollment achievement bonus.
• Quarterly performance bonus.

This creates strong motivation while keeping a reasonable fixed cost.

Work Schedule

• Monday-Saturday.
• Standard office hours.
• Flexible work-from-home arrangement.
• Required to travel to the Kochi office for scheduled counseling sessions, orientation events, seminars, and parent meetings.

What Success Looks Like

• Respond to every lead quickly.
• Build trust with students and parents.
• Consistently achieve enrollment targets.
• Maintain excellent follow-up discipline.
• Represent BFG Tax School professionally.
• Deliver an outstanding admissions experience from the first inquiry through enrollment.

Suggested Sales Process

To maximize conversion rates, we recommend this admissions pipeline:

• Lead generated (Website, WhatsApp, Facebook, Instagram, Referral, Walk-in).
• Contact within 15 minutes during business hours.
• Initial qualification call (10-15 minutes).
• Schedule an online or in-person career counseling session.
• Send course brochure, fee details, and success stories.
• Follow up within 24 hours.
• Arrange a parent meeting if needed.
• Address objections and discuss payment options.
• Collect the application and enrollment fee.
• Complete admission, welcome the student, and hand off to the academic team.

This structured approach fits well with our plan to build BFG Tax School as a premium career-focused academy rather than a traditional tuition center.