Sr. Social Media Executive

Vrinsoft Technology Pvt. Ltd.; Ahmedabad; On-site; INR 800,000 - 1,200,000; Full time

Job summary

A tech services firm in Ahmedabad is looking for a Senior Social Media Executive/Manager to lead innovative social media strategies. This role involves content creation, community engagement, and collaboration with marketing teams to enhance brand visibility. Ideal candidates should have 4-5 years of experience in social media marketing, strong writing and creative skills, and be based in Ahmedabad.

Qualifications

• 4–5 years of hands-on experience in social media marketing or digital content.
• Strong copywriting, storytelling, and creative ideation skills.
• Experience managing teams or cross-functional collaboration is a plus.

Responsibilities

• Develop and manage end-to-end social media strategies and campaigns.
• Create and schedule engaging, platform-specific content.
• Track KPIs, analyze data, and report on ROI and engagement.

Skills

Social media marketing

Content strategy

Copywriting

Analytics

SEO basics

Creative ideation

Education

Bachelor's degree in Marketing, Media, or related field

Tools

Canva

Meta Business Suite

Buffer/Hootsuite

Job description

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Senior Social Media Executive / Manager

• Location: Ahmedabad (Onsite – Local candidates preferred)
• Experience: 4–5 years

We're looking for a creative and strategic Senior Social Media Executive/Manager to lead our brand presence across platforms like Instagram, Facebook, LinkedIn, Twitter (X), and YouTube. This role is ideal for someone who can balance content strategy, performance metrics, and community engagement with creativity and execution.

Key Responsibilities:

• Develop and manage end-to-end social media strategies and campaigns.
• Create and schedule engaging, platform-specific content (posts, reels, videos, etc.).
• Monitor trends, feedback, and competitor activity to optimize performance.
• Work closely with design, marketing, and content teams to meet campaign goals.
• Manage influencer partnerships and brand collaborations.
• Oversee creative production and performance of paid and organic campaigns.
• Track KPIs, analyze data, and report on ROI and engagement.
• Collaborate with external agencies and manage campaign budgets.
  

Requirements:

• Bachelor's degree in Marketing, Media, or related field.
• 4–5 years of hands-on experience in social media marketing or digital content.
• Strong copywriting, storytelling, and creative ideation skills.
• Proficiency with tools like Canva, Meta Business Suite, Buffer/Hootsuite, etc.
• Strong understanding of SEO basics, ad platforms, and analytics.
• Experience managing teams or cross-functional collaboration is a plus.
• Ahmedabad-based candidates preferred.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  IT Services and IT Consulting

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