Social Media Executive

Vital20; Ahmedabad District; On-site; INR 167,000 - 279,000; Full time

Job summary

Vital20 in Ahmedabad is seeking a creative Social Media Executive to join our on-site team. You will develop engaging content ideas, assist shoots, and contribute to organic brand growth across Instagram and other platforms. This role emphasizes hands-on video production, trend spotting, and audience engagement.

The ideal candidate has 1–3 years of experience, a keen eye for visuals, and strong writing skills for captions. This is a full-time, on-site position based in Ahmedabad.

Qualifications

• Strong interest and active engagement with social media platforms.
• Good understanding of Instagram and other major platforms.
• Awareness of current trends and engaging content opportunities.
• Creativity and enthusiasm for content creation and storytelling.
• Basic shooting, lighting, and audio knowledge.
• Basic video editing skills using common tools.
• Willingness to appear on camera when required.

Responsibilities

• Manage day-to-day social media activities across platforms.
• Stay updated with trends, reels, memes, and platform updates.
• Brainstorm ideas for reels, posts, stories, and other content.
• Assist in planning, developing, and executing content strategies.
• Participate in content shoots and be comfortable on camera.
• Handle shooting basics: framing, lighting, setup, audio.
• Perform basic video editing and content prep.
• Manage comments, DMs, and audience engagement.
• Support ORM and maintain a positive brand image.
• Engage with accounts, creators, influencers, and communities.
• Monitor content performance and suggest improvements.
• Explore new ideas to grow followers and engagement.

Skills

Content creation

Instagram expertise

Social media trends

Video editing

On-camera presence

Communication & captions

Collaboration & teamwork

Tools

Video editing tools

Photography basics

Job description

Social Media Executive

Job Location - Ahmedabad

1-3 Years Experience | Full-Time, On-Site

Job Summary

We are looking for a creative, energetic, and social-media-savvy Social Media Executive who is passionate about content creation, emerging trends, and audience engagement. The ideal candidate should have a strong understanding of social media platforms, especially Instagram, and be capable of developing engaging content ideas, assisting with shoots, and contributing to organic brand growth.

Key Responsibilities

• Manage day-to-day social media activities across various platforms.


• Stay updated with the latest trends, reels, memes, audio, content formats, and platform updates.


• Brainstorm creative ideas for reels, posts, stories, and other social media content.


• Assist in planning, developing, and executing content strategies for brands.


• Participate in content shoots and be comfortable working both behind and in front of the camera when required.


• Handle basic shooting requirements, including framing, lighting, camera/phone setup, and microphone usage.


• Perform basic video editing and content preparation as required.


• Manage comments, direct messages (DMs), replies, and audience engagement.


• Support Online Reputation Management (ORM) and maintain a positive brand image.


• Proactively engage with relevant accounts, creators, influencers, and online communities.


• Monitor content performance and suggest improvements to increase organic reach and engagement.


• Explore new ideas and strategies to grow followers, improve engagement, and build an active online community.

Required Skills & Qualifications

• Strong interest in and active engagement with social media platforms.


• Good understanding of Instagram and other major social media platforms.


• Awareness of current trends and the ability to identify engaging content opportunities.


• Creativity and enthusiasm for content creation and storytelling.


• Basic knowledge of shooting, lighting, camera/phone handling, and audio equipment.


• Basic video editing skills using relevant editing tools.


• Confidence and willingness to appear on camera when required.


• Good communication, writing, and caption-writing skills.


• Understanding of audience behaviour, online conversations, and engagement practices.


• Curiosity about social media growth, with a willingness to experiment and learn.


• Proactive attitude, creativity, and ability to work collaboratively.

Preferred Qualifications

• Previous experience in social media management, digital marketing, or content creation.


• Agency experience or experience managing brand social media accounts will be an added advantage.


• A portfolio of reels, videos, posts, or other social media content is a plus.