Social Media Manager

VasyERP; Ahmedabad; On-site; USD 3,411 - 7,959; Full time

Job summary

An innovative start-up is seeking a dynamic Social Media Manager to spearhead their online presence. This role involves crafting and executing effective social media strategies, producing compelling content, and analyzing performance metrics to enhance brand visibility. As a key player in the marketing team, you will drive engagement across various platforms, ensuring a consistent brand voice. If you are passionate about social media and ready to make a significant impact in a fast-paced environment, this opportunity is perfect for you. Join a forward-thinking company committed to transforming talent acquisition and shaping the future of ERP solutions.

Qualifications

• 5+ years of experience in Social Media Marketing with a strong focus on content creation.
• Solid knowledge of SEO, keyword research, and analytics tools.

Responsibilities

• Develop and implement social media strategies aligned with business goals.
• Produce engaging content and analyze performance data to optimize strategies.

Skills

Social Media Marketing

Content Creation

SEO

Data Analysis

Copywriting

Tools

Google Analytics

Job description

Direct message the job poster from VasyERP

"Innovating the Future of Talent Acquisition: Turning Ideas into Hiring Success"

About Us:

VasyERP (Funded by Reliance Industries) is an Ahmedabad situated young start-up working into cloud-based ERP products. We design and develop ERP & point of sale (POS) platforms for manufacturing and retail industries in India and internationally.

About the role:

As a Social Media Manager, you will be responsible for creating and implementing social media strategies, managing online communities, generating engaging content, analyzing performance, and building brand presence across various platforms.

Responsibilities:

• Strategy and Planning: Develop and implement social media strategies aligned with business goals, understanding target audiences and identifying relevant platforms.
• Content Creation: Produce engaging and high-quality content, including text, images, videos, and graphics, ensuring consistency with brand voice and style.
• Performance Analysis: Track social media performance, analyze data, identify trends, and make data-driven decisions to optimize strategies.
• Brand Management: Maintain a consistent brand image and voice across all social media platforms, ensuring alignment with overall marketing efforts.
• Copywriting: Craft compelling and persuasive copy for social media posts and campaigns.
• Paid Campaign: Plan and execute paid social media advertising campaigns to drive engagement, increase followers, and boost conversions.
• Lead Generation: Experience in social media advertising and optimizing posts for conversions.

Candidate Requirement:

• 5+ years of experience working in Social Media Marketing
• Extensive knowledge of a variety of current social media platforms
• Developing and executing content calendars
• Solid knowledge of SEO, keyword research, and Google Analytics
• Hands-on experience in content management

Good to Have:

• Significant experience leading a brand’s social media initiatives
• Familiarity with web design
• Exposure to interpreting data, identifying trends, and making data-driven decisions to optimize social media performance.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

IT Services and IT Consulting