Sr City Admission Manager SOU

Satya Saluja Literacy Foundation; Gurugram District; On-site; INR 300,000 - 540,000; Full time

Job summary

Satya Saluja Literacy Foundation is seeking a dynamic Field Sales and Admissions professional to drive student enrollment through offline outreach, school partnerships, and BTL marketing initiatives. You will build relationships with educational partners, coordinate with HODs, and lead seminars and workshops to showcase Virohans value proposition.

The ideal candidate has 1–4 years in education sales or business development, is comfortable with extensive travel, excels at consultative selling,

Qualifications

• 1–4 years of field sales, education sales, admissions or business development.
• Comfortable with extensive field travel and daily market engagement.
• Self-motivated, proactive, and willing to learn from feedback.
• Presentable with strong interpersonal skills.
• Prior experience in EdTech, education or service industry is a plus.

Responsibilities

• Drive student enrollment through offline sales and institutional partnerships.
• Build and maintain relationships with schools, junior colleges, coaching institutes.
• Coordinate with HODs and stakeholders to organize seminars and BTL activities.
• Identify, onboard, and manage channel partners and referral networks.
• Counsel prospective students and communicate the value proposition of Virohans.
• Conduct parent meetings and home visits to address queries.
• Collect student data for lead generation and CRM updates.
• Plan canopy activities, local campaigns, and on-ground promotional events.
• Execute BTL marketing initiatives and ensure timely follow-up for conversions.
• Strengthen brand visibility in local communities and with influencers.
• Achieve monthly admissions and revenue targets with high conversion.
• Maintain accurate records of leads, activities, and sales in the CRM.

Skills

Field sales

Education sales

Relationship building

Communication

Negotiation

Presentation

Job description

Role Overview:

We are looking for a dynamic and result-oriented professional to drive student acquisition through offline sales, institutional partnerships, and BTL marketing initiatives. The ideal candidate should be passionate about field sales, relationship building, and community engagement while consistently achieving monthly enrollment targets.

Key Responsibilities

• Conduct market research and competitor analysis to identify growth opportunities.


• Build and maintain relationships with schools, junior colleges, coaching institutes, and other educational partners.


• Coordinate with Heads of Departments (HODs) and institutional stakeholders to organize seminars, workshops, and other BTL engagement activities.


• Identify, onboard, and manage channel partners, referral networks, and local agents to drive admissions.


• Engage prospective students through counselling sessions and effectively communicate Virohans value proposition.


• Conduct parent meetings and home visits to address queries and support informed decision-making.


• Collect and leverage student data from Class 12 examination centers and other relevant sources for lead generation.


• Plan and execute canopy activities, local campaigns, and on-ground promotional events to maximize outreach.


• Execute BTL marketing initiatives, generate qualified leads, and ensure timely follow-up for conversions.


• Build strong relationships with local communities, influencers, and educational stakeholders to strengthen brand visibility.


• Achieve monthly admission and revenue targets while maintaining high conversion rates and customer satisfaction.


• Maintain accurate records of leads, activities, and sales performance in the CRM.

Desired Candidate Profile:

• 1-4 years of experience in field sales, education sales, admissions, or business development.


• Comfortable with extensive field travel and daily market engagement.


• Strong consultative selling and relationship-building skills.


• Ability to work in a target-driven, fast-paced environment.


• Excellent communication, negotiation, and presentation skills.


• Fluency in English and the local/regional language is preferred.


• Self-motivated, proactive, and willing to learn from feedback.


• Presentable personality with strong interpersonal skills.


• Prior experience in the EdTech, education, or service industry will be an added advantage.