Admissions Outreach Manager

Virohan; Ghaziabad District; On-site; INR 300,000 - 600,000; Full time

Job summary

Virohan in India seeks a proactive field marketing and student outreach professional to drive market research, promotional activities, and engagement with colleges and coaching institutes. You will coordinate seminars, workshops, and career guidance sessions while expanding offline sales through channel partners and referrals.

You will counsel prospective students, conduct home visits with parents, and manage leads with follow-ups to meet enrollment targets.

Responsibilities

• Conduct market research and competitor surveys to identify opportunities and market trends.
• Identify and promote additional offerings and value-added services for prospective students.
• Build and maintain relationships with colleges, coaching institutes, and other educational institutions.
• Coordinate with HODs and institutional stakeholders to organize seminars, workshops, career guidance sessions, and other BTL activities.
• Identify, onboard, and manage channel partners to strengthen offline sales and expand market reach.
• Engage prospective students through counseling sessions, awareness campaigns, and field interactions while effectively communicating Virohan’s value proposition.
• Conduct house visits and interact with parents to build trust and support student enrollment.
• Execute local BTL marketing activities in coordination with internal teams.
• Generate, nurture, and convert leads through consistent follow-ups and relationship management.
• Build and maintain strong relationships with agents and referral networks to achieve monthly sales targets.
• Prepare daily field reports, maintain activity trackers, and provide regular market feedback to the reporting manager.

Job description

Founded about a decade ago by Kunaal Dudeja, Nalin Saluja, and Archit Jayaswal, Virohan is an education–to-industry partner building the workforce powering Indiaʼs healthcare future. We partner with universities and co leges across India to deliver industry aligned programs in Healthcare and management, helping students bridge the gap between education and real-world employability.

At Virohan, we believe healthcare education needs to go beyond classrooms. Our model combines academic learning with hands‑on industry exposure and strong healthcare partnerships, ensuring students are prepared for real roles. Today, Virohan has trained 13,000+ healthcare professionals, with a growing network of university and industry partners across the country. Backed by global investors including Blume Ventures (India), Mynavi Corporation (Japan), Rebright Partners (Japan), Elea Foundation (Switzerland), Artha Impact (Switzerland), Bharat Inclusive Technologies Seed Fund (India), and Mitsui Sumitomo Insurance Venture Capital (Japan), we are building at the intersection of education and healthcare — two of Indiaʼs fastest‑growing sectors.

At our core, we are guided by a strong set of values that define how we work, build, and grow together — from ownership and bias for action to empathy, continuous learning, and raising the bar. If youʼre excited about building something meaningful at scale and solving real-world problems, youʼ l find yourself at home at Virohan.

Roles and Responsibilities:

• Conduct market research and competitor surveys to identify opportunities and market trends.
• Identify and promote additional offerings and value‑added services for prospective students.
• Build and maintain relationships with colleges, coaching institutes, and other educational institutions.
• Coordinate with HODs, and institutional stakeholders to organize seminars, workshops, career guidance sessions, and other BTL activities.
• Identify, onboard, and manage channel partners to strengthen offline sales and expand market reach.
• Engage prospective students through counseling sessions, awareness campaigns, and field interactions while effectively communicating Virohan’s value proposition.
• Conduct house visits and interact with parents to build trust and support student enrollment.
• Execute local BTL (Below‑the‑Line) marketing activities in coordination with internal teams.
• Generate, nurture, and convert leads through consistent follow‑ups and relationship management.
• Build and maintain strong relationships with agents and referral networks to achieve monthly sales targets.
• Prepare daily field reports, maintain activity trackers, and provide regular market feedback to the reporting manager.