Social Media Strategist

IDigitalPreneur; Delhi; On-site; INR 334,800 - 446,400; Full time

Benefits offered by this job

Work with a fast-growing brand

Hands-on exposure to launches and campaigns

Job summary

A growing EdTech company in Delhi is looking for a Social Media Manager to manage content across platforms like Instagram and LinkedIn. Candidates should have a Bachelor's degree in a relevant field and 0-2 years of experience. This role provides hands-on exposure to brand-building initiatives and requires strong communication skills and familiarity with social media tools. Join us to make a meaningful impact in the digital education space.

Qualifications

• 0-2 years of experience in social media management or content creation.
• Strong written communication skills with a good understanding of brand voice and storytelling.
• Basic understanding of social media analytics and performance metrics.

Responsibilities

• Plan, create, and publish engaging content across social media platforms.
• Write clear, compelling, and brand-aligned captions.
• Coordinate closely with designers and video editors.

Skills

Social media management

Content creation

Strong written communication

Collaboration

Education

Bachelor’s degree in Marketing, Mass Communication, Media Studies, or a related field

Tools

Canva

Meta Business Suite

Job description

Founded in 2020, IDIGITALPRENEUR is a thriving EdTech company that has rapidly evolved into a ₹100 Cr+ global platform for digital skill development and entrepreneurship. With a mission to make practical digital education accessible to all, the company offers implementation-driven programs designed to help individuals succeed in the digital economy. Beyond its education offerings, initiatives like Astitva and the Leadership Conclave foster identity, transformation, and industry-wide collaboration. IDIGITALPRENEUR is dedicated to empowering future-ready digital professionals and entrepreneurs worldwide.

Key Responsibilities

• Plan, create, and publish engaging content across social media platforms including Instagram, LinkedIn, YouTube (short-form), and Facebook
• Write clear, compelling, and brand-aligned captions in line with campaign objectives and content strategy
• Coordinate closely with designers and video editors to ensure timely and high-quality content delivery
• Manage daily posting schedules, Instagram stories, and basic community engagement (comments and DMs)
• Support the execution of product launches, webinars, events, and campaign-based content
• Stay updated with social media trends, platform updates, formats, and best practices
• Ensure consistency in brand messaging, tone, and visual identity across all social platforms

Requirements & Skills

• Bachelor’s degree in Marketing, Mass Communication, Media Studies, or a related field (preferred)
• 0–2 years of experience in social media management or content creation
• Strong written communication skills with a good understanding of brand voice and storytelling
• Basic understanding of social media analytics and performance metrics
• Ability to collaborate effectively with cross-functional teams
• Organized, proactive, and able to manage multiple tasks and deadlines
• Familiarity with tools like Canva, Meta Business Suite, or scheduling platforms is a plus

Why Join IDP?

• Work with a fast-growing ed-tech brand impacting thousands of learners
• Hands-on exposure to launches, campaigns, and brand-building initiatives