Social Media Manager

Vows Dreams; New Delhi; Vor Ort; INR 502.000 - 837.000; Vollzeit

Benefits dieser Stelle

Competitive salary

Learning & professional growth

Creative work environment

Diverse campaigns

Zusammenfassung

Vows Dreams is seeking a Creative Social Media Manager to oversee our social platforms, craft engaging content, and drive brand growth. You will stay ahead of trends, analyze performance, and refine strategies to boost reach and engagement across Instagram, Facebook, LinkedIn, YouTube, and more.

The role requires 1–5 years of experience in marketing or related fields, with strong copywriting and content planning skills.

Qualifikationen

• Bachelor's degree in Marketing, Communications, Mass Media, or related field.
• Experience managing social media accounts and creating content.
• Excellent written communication and copywriting skills.
• Strong understanding of Instagram, Facebook, LinkedIn, and other platforms.
• Knowledge of social media analytics and performance metrics.

Aufgaben

• Develop and implement social media strategies aligned with business goals.
• Manage social media accounts, including Instagram, Facebook, LinkedIn, YouTube, and other platforms.
• Create, plan, and publish engaging content, including posts, reels, stories, videos, and captions.
• Develop and maintain a monthly content calendar.
• Monitor social media trends, competitors, hashtags, and audience behavior.
• Engage with followers by responding to comments, messages, and inquiries.
• Collaborate with designers, content creators, influencers, and marketing teams.
• Track and analyze social media performance using platform insights and analytics tools.
• Prepare weekly or monthly performance reports with recommendations for improvement.
• Support paid social media campaigns and coordinate with advertising teams when required.
• Maintain consistent brand messaging, tone, and visual identity across platforms.
• Identify opportunities to increase reach, engagement, followers, and conversions.

Kenntnisse

Content creation

Social media strategy

Audience engagement

Analytics literacy

Copywriting

Project management

Communication

Ausbildung

Bachelor's degree in Marketing/Communications

Tools

Canva

Meta Business Suite

Buffer

Hootsuite

Jobbeschreibung

Job Description: Social Media Manager

Job Title: Social Media Manager
Department: Marketing / Digital Marketing
Employment Type: Full-time
Experience: 1-5 years (flexible based on skills)

Job Summary

We are looking for a creative, strategic, and results-driven Social Media Manager to manage our social media platforms, create engaging content, grow our online presence, and build a strong brand identity. The ideal candidate should understand social media trends, audience engagement, content strategy, and performance analytics.

Key Responsibilities

• Develop and implement social media strategies aligned with business goals.
• Manage social media accounts, including Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
• Create, plan, and publish engaging content, including posts, reels, stories, videos, and captions.
• Develop and maintain a monthly content calendar.
• Monitor social media trends, competitors, hashtags, and audience behavior.
• Engage with followers by responding to comments, messages, and inquiries.
• Collaborate with designers, content creators, influencers, and marketing teams.
• Track and analyze social media performance using platform insights and analytics tools.
• Prepare weekly or monthly performance reports with recommendations for improvement.
• Support paid social media campaigns and coordinate with advertising teams when required.
• Maintain consistent brand messaging, tone, and visual identity across platforms.
• Identify opportunities to increase reach, engagement, followers, and conversions.

Required Skills and Qualifications

• Bachelor's degree in Marketing, Communications, Mass Media, or a related field (preferred).
• Experience managing social media accounts and creating content.
• Excellent written communication and copywriting skills.
• Strong understanding of Instagram, Facebook, LinkedIn, and other social platforms.
• Knowledge of social media analytics and performance metrics.
• Familiarity with tools such as Canva, Meta Business Suite, Buffer, Hootsuite, or similar platforms.
• Creativity, organization, attention to detail, and time-management skills.
• Ability to work independently and manage multiple projects.

Key Performance Indicators (KPIs)

• Social media reach and impressions.
• Engagement rate, likes, comments, shares, and saves.
• Follower growth and community engagement.
• Content consistency and publishing schedule adherence.
• Website traffic, leads, or conversions generated through social media.
• Campaign performance and return on advertising spend, where applicable.

What We Offer

• Competitive salary based on experience and skills.
• Opportunities for learning and professional growth.
• A creative and collaborative work environment.
• Opportunities to work on diverse campaigns and brand-building initiatives.