Social Media Manager

Hearing Solutions; Hyderabad; On-site; INR 350,000 - 650,000; Full time

Job summary

Rangvarsha Sarees is seeking a Digital Marketing & Content Executive to manage paid and organic marketing, content strategy, lead generation, and e-commerce growth. Location is Kondapur / Kukatpally, Hyderabad.

The role focuses on strategizing and implementing campaigns across Meta, Google, and shopping ads, while developing engaging content and optimizing budgets to drive leads and in-store visits. Strong writing and analytical skills are essential.

Qualifications

• Hands-on with Meta Ads and Google Ads.
• Knowledge of Google Shopping / e-commerce ads.
• Strong content and social media strategy understanding.
• Experience in lead generation and performance marketing.
• Ability to manage and optimize digital marketing budgets.
• Basic knowledge of SEO, GA4, and Canva.
• Strong communication, writing, analytical and creative skills.

Responsibilities

• Manage Meta Ads Paid & Organic across Facebook and Instagram.
• Strategize, execute, and optimize Google Ads campaigns.
• Run Google Shopping & E-commerce Ads to drive online sales.
• Develop and implement content strategy across social media platforms.
• Create content calendars, captions, scripts, reels, posts and promotional content.
• Plan and manage the digital marketing budget and allocate spend based on performance.
• Drive qualified leads and store walk-ins through digital campaigns.
• Track campaign performance, leads, conversions, ROAS and ROI.
• Manage website content, product listings and basic SEO optimization.
• Prepare regular performance reports and suggest improvements.

Skills

Meta Ads

Google Ads

Content strategy

Lead generation

Budget optimization

SEO

GA4

Canva

Communication & writing

Tools

Google Shopping

E-commerce Ads

Job description

Digital Marketing & Content Executive

Location: Kondapur / Kukatpally, Hyderabad

About the Role

Rangvarsha Sarees is looking for a Digital Marketing & Content Executive to manage paid & organic marketing, content strategy, lead generation, and e-commerce growth.

Key Responsibilities:

• Manage Meta Ads Paid & Organic across Facebook and Instagram.
• Strategize, execute, and optimize Google Ads campaigns.
• Run Google Shopping & E-commerce Ads to drive online sales.
• Develop and implement content strategy across social media platforms.
• Create content calendars, captions, scripts, reels, posts, and promotional content.
• Plan and manage the digital marketing budget and allocate spend across platforms based on performance.
• Drive qualified leads and store walk-ins through digital campaigns.
• Track campaign performance, leads, conversions, ROAS, and ROI.
• Manage website content, product listings, and basic SEO optimization.
• Prepare regular performance reports and suggest improvements.

Required Skills:

• Hands-on experience with Meta Ads & Google Ads.
• Knowledge of Google Shopping / E-commerce Ads.
• Strong understanding of content and social media strategy.
• Experience in lead generation and performance marketing.
• Ability to manage and optimize digital marketing budgets.
• Basic knowledge of SEO, GA4, and Canva.
• Strong communication, writing, analytical, and creative skills.

Preferred:

Experience in fashion, retail, apparel, or e-commerce.