Social Media Manager

C.V. Raman Global University ( A Unit Of Society Raman Education); Bhubaneshwar; Sur place; INR 600 000 - 900 000; Plein temps

Résumé du poste

C.V. Raman Global University welcomes a seasoned Social Media Manager to shape and execute its digital voice across platforms. You will lead a data-driven team, create compelling content, and drive engagement, traffic, and ROI for university initiatives.

The role requires 4–8 years of experience in social campaigns, strong analytics, and expertise with major social platforms. This on-site position offers opportunities to amplify the university’s presence at events and in campaigns.

Qualifications

• Bachelor’s or Master’s degree in mass communication, digital marketing, or related field.
• 4–8 years of experience in running social media campaigns and managing teams.
• Strong analytics skills with GA, Meta, and related tools.

Responsabilités

• Develop and implement long-term social media and digital strategies.
• Oversee content creation and brand consistency across channels.
• Manage website updates, page structure, and content quality.
• Analyze performance metrics and report to leadership.
• Lead the digital team including designers and videographers.
• Manage paid campaigns, budgeting, and ROI tracking.
• Ensure timely coverage of major university events.

Connaissances

Social media management

Content strategy

Team leadership

Analytics

Crisis management

Digital marketing

Campaign optimization

Formation

Bachelor’s/Master in mass comm or marketing

Outils

Google Analytics

Meta Business Suite

Hootsuite

LinkedIn Ads

Google Ads

Description du poste

Who We Are

C.V. Raman Global University (CGU), Odisha started in 1997 as a degree-level engineering college, named as C.V. Raman College of Engineering (CVRCE). With 25 Centres of Excellence set up in collaboration with industry leaders across the board, the university today has over 20 start-ups working under its AIC & TBI incubation centre.

Our Accreditations:

• Within top 100 Engineering Institutions in India by NIRF (National Institute Ranking Framework), MHRD, and Govt. of India since 2016 till date.
• NBA accreditation has been granted to the Computer Science and Engineering (CSE), Mechanical Engineering, and Electronics and Communication Engineering (ECE) programs.
• Recognized as S.I.R.O (Scientific and Industrial Research Organization) by D.S.I.R., Government of India.
• CGU awarded Skill Champion by Govt. of Odisha in 2023
• CGU awarded Higher Education Excellence award by FICCI in 2022
• As per Times Engineering Survey (2024), CGU secured a notable position among the top engineering colleges in the country, ranking 35th among the top privately run engineering institutes nationwide and 4th in the eastern region.
• The University was recognized as a "PERFORMER" in the "University & Deemed to be University (Private/Self-Financed) (Technical)" category in the Atal Ranking of Institutions on Innovation Achievement (ARIIA) 2021, a flagship program of the Ministry of Education, Government of India.

Notable Awards and Honours:

• In the field of research, the University received grants over 5 crores in 2022.
• Ms. Manisha Padhi, alumni of CGU have been appointed as the ADC to The Honble Governor of Mizoram in 2023 and became the first ever female to hold the position.
• Ms. Swagatika Mohanty, Civil Engineering (2013-17), has bagged the 15th rank in Odisha Civil Services Exam in 2023 and is now a functional, respectable, responsible OAS.
• Safia Aktar, Anshu Kumari, and Radhika Rani Panda won the 1st prize at 10-Hour Women Hackathon” organised by Trithon Triplets 2k23.
• Abhishek Kumar, B.Tech (ECE) awarded the Visweswaraya Prativa Puraskar at Odisha Technological Conclave, 2023.
• Mr. Praveen Giri won the Silver Medal in the area of Water Technology at World Skills, Stuttgart, Germany, 2022.
• Mr. Subrat Patel won Medallion of Excellence in the area of Restaurant Services at World Skills, Stuttgart, Germany, 2022.
• 9 students represented India in World skills 2022 in 7 various Skills.
• CGU won Smart India Hackathon (SIH) 2022 in Software Edition.

What We Offer

• Undergraduate Courses: 18
• Postgraduate Courses: 19
• PhD in all Programs

Where You Come In

We are seeking a highly creative, data-driven, and experienced Social Media Manager/Executive to lead our social media strategy, execution, and community engagement across all relevant platforms. The ideal candidate will have a proven track record of growing brand awareness, driving traffic, and fostering meaningful connections with our audience through compelling content and strategic campaigns.

Duties & Responsibilities:

• Develop, implement, and optimize long-term social media and digital communication strategies aligned with university goals.
• Oversee content creation, campaign planning, and brand consistency across all digital channels.
• Manage website updates, page structuring, and content quality across university platforms.
• Monitor digital brand presence and address online feedback, comments, and public perception issues.
• Analyze performance metrics (traffic, reach, engagement, conversion) and generate detailed reports for leadership.
• Lead, mentor, and coordinate the digital team (executives, designers, videographers, etc).
• Manage paid digital campaigns, budget planning, and ROI tracking.
• Ensure timely coverage of major university events across digital platforms.

Who Are We Looking For

• Bachelor’s/master’s degree in mass communication, Digital Marketing, Marketing, or related field with a first-class career throughout.
• Certifications in Digital Marketing, SMM, Google Ads, Analytics, etc. (preferred).
• Minimum 4-8 Years of experience in running social media campaigns, handling large organizational accounts, and managing teams.
• Strong understanding of analytics tools (Google Analytics, Meta Business Suite, Hootsuite, etc).
• Strong understanding of LinkedIn, Instagram, Facebook, and YouTube
• Experience in digital marketing and community management
• Excellent communication, leadership, and crisis-handling skills.

What We Expect from You as the Social Media Manager:

We expect you to develop and execute a results-driven social media strategy, creating engaging content that grows our social media presence and community. You must actively manage all platforms, analyzing performance data to continuously optimize our content and campaigns for maximum impact and ROI.