Social Media Executive

BIGSCAL TECHNOLOGIES Pvt. Ltd.; Surat; On-site; INR 300,000 - 450,000; Full time

Job summary

BIGSCAL TECHNOLOGIES Pvt. Ltd. in Surat, Gujarat seeks a Social Media Strategist to plan and execute the company’s social media strategy across major platforms. You will oversee content creation, paid campaigns, and performance analytics to drive brand awareness and engagement.

The role requires 1–2 years of experience, a background in MCA/BCA/BE IT, and hands-on experience with Google Analytics and SEO. Join a fast-paced tech environment focusing on scalable digital marketing initiatives.

Qualifications

• Proven work experience as a Social media strategist or manager.
• Hands-on experience with social media branding and paid campaigns.
• Experience with SEO, analytics and Google Ads.

Responsibilities

• Design social media strategies to achieve marketing targets.
• Direct the development and execution of the company’s social media strategy; oversee branding across Facebook, Twitter, LinkedIn, Instagram.
• Manage, create and publish high-quality content across social channels.
• Collaborate with Marketing and Product teams to create social buzz around new product launches.
• Monitor, analyze and report on performance using Google Analytics and Facebook insights.
• Train internal teams to align with a cohesive social media strategy.

Skills

Social media strategy

Content creation

SEO

Analytics

Google Ads

Team collaboration

Brand awareness

Multitasking

Communication

Education

MCA

BCA

BE in IT

Tools

Google Analytics

Facebook Insights

SEO tools

Web design basics

Job description

Jobs

Experience: 1 to 2 Years

Position: 1

Education: MCA, BCA, BE in IT

Responsibilities

• Design social media strategies to achieve marketing targets.
• Direct the development and execution of the Companies social media strategy. Oversee the management of Company-branded social media accounts and their design across all owned major social channels (i.e. Facebook, Twitter, LinkedIn, Instagram, etc.).
• Candidate should have the knowledge about Google ads and paid marketing.
• Manage, create and publish original, high quality content.
• Experience working with creative agencies developing / managing content required.
• Solid knowledge of SEO and keyword search.
• Demonstrate understanding of social customer service; work with internal teams to develop responses to complaints on owned social media channels and elevate to appropriate internal departments when needed.
• Administer all company social media accounts ensuring up-to-date content.
• Liaise with writers and designers to ensure content is informative and appealing.
• Collaborate with Marketing and Product development teams to create social buzz regarding new product launches.
• Facilitate client-company communication (respond to queries, get reviews and organize chats and QA sessions).
• Train internal teams to integrate and maintain a cohesive social media strategy.
• Stay up-to-date with new digital technologies and social media best practices.
• Proven work experience as a Social media strategist or Social media manager.
• Hands on experience using social media for brand awareness.
• Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
• Familiarity with web design and publishing.
• Excellent multitasking skills.