Social Media Executive

M/s Alphatec Audio Video; Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

M/s Alphatec Audio Video is seeking a marketing professional to monitor campaigns across digital and traditional channels. The role involves content creation for websites, emails, brochures, and social media, plus digital marketing activities including SEO support.

The ideal candidate has 2–4 years of experience in marketing, with a Bachelor's degree in Marketing or related fields, and strong communication skills. A music interest is preferred.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Strong written and verbal communication skills.
• Analytical mindset with ability to interpret data and trends.

Responsibilities

• Campaign Management: Plan, implement, and monitor marketing campaigns across digital and print channels.
• Content Creation: Develop engaging content for website copy, emails, brochures, and social media.
• Digital Marketing: Manage social channels, email campaigns, and support SEO efforts.
• Market Research: Analyze competitor activity and industry trends to identify opportunities.
• Performance Analysis: Track KPIs like traffic, conversions, and ROI to optimize strategies.
• Collaboration & Coordination: Work with sales, design, and external agencies to produce materials.
• Interest in Music: Look for candidates with an interest in music.

Skills

Communication

Analytical Abilities

Creativity

Organization

Education

Bachelor's degree in Marketing/Business/Communications

Tools

Google Analytics

Canva

Job description

He/ She will be responsible for monitoring marketing campaigns to promote the companys products, services and brand. This role requires a mix of digital and traditional marketing, social media management, competitive analysis and brand strategy to build brand awareness, connectedness and lead generation.

Key Responsibilities:

• Campaign Management: Planning, implementing, and monitoring marketing campaigns across multiple channels (digital and print) to meet objectives.
• Content Creation: Developing engaging content for marketing materials, including website copy, email newsletters, brochures, and social media posts.
• Digital Marketing: Managing social media channels, overseeing email marketing campaigns, and supporting Search Engine Optimization (SEO) efforts.
• Market Research: Conducting research on competitor activity, and industry trends to identify new opportunities.
• Performance Analysis: Analyzing metrics and KPIs (such as website traffic, conversion rates, and ROI) to measure the success of campaigns and optimize strategies.
• Collaboration & Coordination: Working with internal teams (sales, design) and external vendors (agencies, printers) to produce materials and execute event
• Looking for a candidate who is interested in Music.

Required Skills and Qualifications

• Experience: Generally, 2 - 4 years of experience in a marketing, communications, or digital role.
• Education: A Bachelors degree in Marketing, Business Administration, Communications, or a related field.
• Technical Skills: Proficiency in digital tools such as Google Analytics, Canva,
• Communication: Excellent written and verbal communication skills
• Analytical Abilities: Ability to interpret data and trends to make data-driven decisions.
• Creativity: A creative mindset for developing innovative campaigns and promotional materials.
• Organization: Strong project management and multitasking skills to manage multiple projects simultaneously