SOCIAL MEDIA EXECUTIVE

Universal Biotechnolgy; Delhi; Vor Ort; INR 300.000 - 540.000; Vollzeit

Zusammenfassung

Universal Biotechnology Pvt. Ltd. in Delhi seeks a talented Social Media Executive to manage our social channels, create engaging content, and execute campaigns to promote our biotech products, services, and partnerships.

You will translate technical information for researchers and professionals, collaborate with product teams, and drive engagement through posts, reels, webinars, and events.

Qualifikationen

• 1–3 years of experience in social media management, content creation, or digital marketing.
• Relevant certification in digital marketing or content creation will be an advantage.

Aufgaben

• Manage and update the company’s social media accounts across LinkedIn, Instagram, Facebook and YouTube.
• Prepare and maintain a monthly content calendar aligned with marketing priorities, product promotions, events and announcements.
• Create engaging captions, posts, carousels, stories, reels and short videos using brand guidelines.
• Coordinate with product specialists, sales teams and partner brands for content accuracy.
• Monitor comments and inquiries; respond professionally and forward queries to the appropriate team.
• Support paid social campaigns including audience selection, campaign monitoring and reporting.
• Track reach, engagement, follower growth and website traffic from social channels.

Kenntnisse

Social media management

Content creation

Digital marketing

Brand promotion

Community engagement

Campaign reporting

Ausbildung

Graduate in Marketing, Mass Communication, Journalism, Business Administration

Tools

Canva

Adobe Photoshop

Illustrator

Meta Business Suite

Content scheduling tools

Jobbeschreibung

Elevate Your Career with Us!Are you a high-caliber, enthusiastic business professional?
Universal Biotechnology Pvt. Ltd. is looking for talented individuals to join our dynamic team. This is your opportunity to be part of a fast-growing company and make a significant impact in the biotechnology industry.

Position Summary:

The Social Media Executive will beresponsible for managing the company’s social media platforms, creatingengaging content, and executing campaigns to promote our products, services,partner brands, and company activities.

The role requires creativity, strongcommunication skills, and the ability to translate technical information intoclear, relevant content for researchers, laboratories, academic institutions,and biotechnology professionals.

Primary Responsibilities:

Manage and update the company’ssocial media accounts, including LinkedIn, Instagram, Facebook, andYouTube.

• Prepare and maintain a monthlycontent calendar aligned with marketing priorities, product promotions,events, and company announcements.
• Create engaging captions,posts, carousels, stories, reels, and short videos using approved productinformation and brand guidelines.
• Design social media creatives,promotional banners, and other marketing materials using Canva, Adobetools, or similar applications.
• Coordinate with productspecialists, sales teams, and partner brands to obtain accurate content,product updates, and promotional materials.
• Ensure that scientificinformation, product specifications, and performance claims are reviewedby the relevant team before publication.
• Promote webinars, exhibitions,workshops, product launches, special offers, and company achievements.
• Capture and edit photographsand videos of office activities, events, product demonstrations, and teaminitiatives.
• Monitor comments, messages, andenquiries; respond professionally and forward technical queries or salesleads to the appropriate team.
• Support paid social mediacampaigns, including audience selection, creative preparation, campaignmonitoring, and reporting within approved budgets.
• Track reach, engagement,follower growth, website traffic, and enquiries generated through socialmedia.
• Prepare regular performancereports and recommend improvements based on campaign results.
• Research relevant industrytopics, competitor activity, platform trends, and content opportunities.
• Maintain an organisedcollection of approved creatives, photographs, videos, logos, andmarketing assets.
• Follow company approvalprocesses and maintain confidentiality of business and customerinformation.

Qualifications

Graduate in Marketing, MassCommunication, Journalism, Business Administration, or a relateddiscipline.

• 1–3 years of experience insocial media management, content creation, or digital marketing.
• Relevant certification indigital marketing, social media marketing, or content creation will be anadvantage.

Other Requirements

PreferredBackground

• Experience managing socialmedia for a B2B, biotechnology, life-science, healthcare, laboratory, orscientific-products organisation.
• Exposure to LinkedIn marketing,Meta Business Suite, social media scheduling tools, and performanceanalytics.
• Familiarity with paidadvertising, website content coordination, and basic SEO will be anadvantage.

OtherRequirements

• Good written and verbalcommunication skills in English and Hindi.
• Strong copywriting,proofreading, and visual presentation skills.
• Working knowledge of Canva andbasic video-editing tools; familiarity with Adobe Photoshop or Illustratorwill be an advantage.
• Ability to understand technicalsubjects and develop content with guidance from product specialists.
• Strong planning skills,attention to detail, and the ability to meet deadlines.
• Ability to coordinate withmultiple teams and manage several content requirements simultaneously.
• Willingness to attend companyevents, exhibitions, or other locations for approved content creation whenrequired.

Job Function:Social Media Management | Content Creation | Digital Marketing | Brand Promotion | Community Engagement | Campaign Reporting

Schedule:Full-Time | Monday to Saturday | 09:30 AM – 6:30 PM

Please Note : Universal Biotechnology is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, national origin, religion, gender, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.