Social Media Content Creator (Instagram/YouTube)

Creativepoint; Coimbatore District; On-site; INR 300,000 - 540,000; Full time

Job summary

Creativepoint in India is seeking a Creative Social Media Content Creator for Instagram and YouTube. You will craft engaging videos, visuals, captions, and formats that align with our brand voice and audience needs.

Ideal candidates will master editing tools like Premiere Pro and Photoshop, stay ahead of trends, and collaborate across teams to drive audience growth and measurable impact.

Qualifications

• Proficient in video editing for short and long-form content.
• Strong graphic design skills with brand alignment.
• Deep understanding of Instagram and YouTube algorithms.
• Experience with social media campaigns and ads.
• Excellent communication and collaboration.
• Creative, detail-oriented, and able to multitask in fast-paced environments.

Responsibilities

• Video editing for reels, stories, and long-form content across Instagram and YouTube.
• Image creation for posts, stories, and thumbnails.
• Content creation including scripts, captions, and visuals.
• Maintain social presence across channels and measure performance.
• Use analytics to evaluate customer experience and channel effectiveness.
• Conduct social media audits to apply best practices.

Skills

Video editing

Graphic design

Social media savvy

Communication

Content ideation

Multitasking

Tools

Premiere Pro

Final Cut Pro

Photoshop

Illustrator

Canva

Job description

Social Media Content Creator (Instagram/YouTube)

We are looking for a creative and dynamic Social Media Content Creator to join our team. The ideal candidate will be responsible for creating engaging content for Instagram and YouTube, ensuring brand consistency and maximizing audience engagement.

Requirements

Responsiblities

• Video Editing: Create, edit, and optimize engaging videos for Instagram and YouTube. Must be skilled in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) and able to adapt content for various formats (e.g., reels, stories, long-form videos).
• Image Creation: Design visually appealing images and graphics for posts, stories, and thumbnails using tools like Photoshop, Canva, or Illustrator. Ensure content aligns with brand aesthetics and engages the target audience.
• Content Creation: Develop creative and engaging content ideas for Instagram and YouTube, including scripts, captions, and engaging visuals. Ensure the content is relevant, timely, and speaks to the audience’s interests.
• Maintaining our social media presence across all digital channels, measuring and reporting on the performance of all channels.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
• Analyze digital data to draw key recommendations around website optimization. Conduct social media audits to ensure best practices are being used.

Skills and Qualifications

• Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, etc.)
• Strong graphic design skills (Photoshop, Illustrator, Canva)
• Excellent understanding of Instagram and YouTube algorithms, trends, and audience behaviors
• Experience with social media ad campaigns, including Facebook Ads Manager and YouTube Ads
• Strong communication skills and the ability to work collaboratively
• Creative mindset with a passion for digital marketing and content creation
• Attention to detail and ability to multitask in a fast-paced environment

Preffered

• Previous experience in managing social media accounts for brands.
• Knowledge of SEO, YouTube Analytics, and influencer marketing and collaboration strategies.
• If you are a content enthusiast with a passion for creating engaging, visually appealing, and results-driven content, we want to hear from you! Join us and help shape the future of our brand across Instagram and YouTube.