Social Media Associate Jobs

Digital Toppers; Bengaluru; On-site; INR 450,000 - 750,000; Full time

Job summary

Digitaltoppers is seeking a Social Media Associate in Bengaluru to manage daily posting, content creation, and community engagement across X, Instagram, and WhatsApp for F&B/D2C brands.

You will develop social calendars, collaborate with design, brand, and partnerships teams, and optimize campaigns with data-driven insights to drive engagement and brand presence.

Qualifications

• 2-2.5 years of work experience managing social media platforms for F&B, FMCG, D2C brands, or related industries.
• Proven community management experience.
• Experience with audience development strategies for video and audio content is a plus.
• Ability to articulate and present ideas clearly to colleagues at all levels.
• A detail-oriented, organized, and capable of meeting tight deadlines in a fast-paced environment.
• Exceptional writing skills for crafting engaging captions, headlines, and visual stories.

Responsibilities

• Manage day-to-day posting, editing, and optimization of content across X, IG broadcast and WhatsApp communities.
• Develop and maintain a social media calendar for X, IG broadcast and WhatsApp, aligning with overall marketing campaigns.
• Collaborate with cross-functional teams (design, finance, legal, brand, and category) to ensure cohesive messaging and campaign execution.

Skills

Social media management

Content creation

Community management

Communication skills

Video editing

Tools

X (Twitter)

Instagram

WhatsApp

Job description

Social Media Associate Job Openings in Bangalore, Karnataka, India

About the Job

Job Role: Social Media Associate

Experience: 2 Year of Experience

Employment Type:Full-Time

Job Description

What will you be doing?

• Manage day-to-day posting, editing, and optimization of content across X, IG broadcast and WhatsApp communities.
• Develop and maintain a social media calendar for X, IG broadcast and WhatsApp, aligning with overall marketing campaigns.
• Collaborate with cross-functional teams (design, finance, legal, brand, and category) to ensure cohesive messaging and campaign execution.

WhatsApp Community Management:

• Establish and nurture the Licious WhatsApp community channel, including content strategy, moderation, creative development, and performance analysis.
• Develop engaging content that resonates with the target audience and fosters a vibrant community.
• Monitor community activity, address user queries, and manage discussions effectively.
• Track and analyze community metrics to optimize content and engagement strategies.

X (formerly Twitter) Management:

• Develop and execute content strategies for the Licious X platform.
• Create and publish engaging tweets, participate in relevant conversations, and monitor brand mentions.
• Analyze X performance metrics to optimize content and engagement.

Social Media Operations :

• Collaborate with internal stakeholders, including partnerships and business teams, to identify opportunities and develop mutually beneficial social media strategies.
• Measure and analyze the performance of content and channels using listening tools and analytics platforms.
• Assist and execute daily operational and logistical tasks related to social media management
• Manage creative agencies and partners by briefing, evaluating, and guiding them to create impactful and brand-aligned content.
• Work with internal and external creative partners to develop clutter-breaking content.
• Provide regular reports and insights, and implement corrective actions to optimize performance.
• Manage operations with agency and vendor relationships, including onboarding, and overseeing legal, finance, and accounting processes.
• Execute influencer marketing activations, including defining metrics, coordinating live video sessions, liaising with agencies, and processing billing.

You will be a great fit if you have –

• 2-2.5 years of work experience managing social media platforms for F&B, FMCG, D2C brands, or related industries from agency or brand teams.
• Proven community management experience.
• Experience with audience development strategies for video and audio content is a plus.
• Ability to articulate and present ideas clearly to colleagues at all levels.
• A detail-oriented, organized, and capable of meeting tight deadlines in a fast-paced environment.
• Exceptional writing skills for crafting engaging captions, headlines, and visual stories.
• A demonstrated ability to create visually compelling content that drives engagement.
• Strong editorial judgment and understanding of brand voice.
• Excellent organizational skills, attention to detail, and ability to prioritize tasks effectively.
• The ability to synthesize and communicate information quickly and concisely.
• A Willingness Completion of an edit test (writing samples are a plus).
• Experience with video editing and asset creation is highly desirable.
• Flexibility to work outside standard business hours (occasional evenings and weekends).