SFDC system admin

Keka Technologies Private Limited; Hyderabad; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

Keka Technologies Private Limited is seeking a Senior Salesforce Administrator to own and evolve our Salesforce Sales Cloud implementation as we scale. You will be the internal Salesforce owner — working alongside our implementation partner to complete the build, progressively taking over operational ownership, and driving platform adoption across our Sales and Post-Sales teams.

You will manage end-to-end Salesforce administration, lead automation, Marketing Cloud configuration, and the SAP

Qualifications

• Hands-on Salesforce administration experience across Sales/Pre-Sales/Post-Sales lifecycle.
• Strong expertise in declarative automation and flows.

Responsibilities

• Own end-to-end Salesforce administration (users, profiles, roles, data management).
• Drive advanced flows and validation rules for automation.
• Configure and activate Salesforce Marketing Cloud (Journey Builder, campaigns).
• Manage lead management architecture and sourcing workflows.
• Oversee data integration and ERP integration with SAP Salesforce link.
• Develop executive and operational dashboards for Sales, leadership.
• Ensure platform adoption and drive user training and governance.
• Review implementation partner deliverables as internal quality gate.

Skills

Salesforce administration

Flows

Validation rules

Declarative automation

Salesforce Marketing Cloud

Journey Builder

Campaign management

Lead management

Data integration

ERP integrations

Job description

We are looking for a Senior Salesforce Administrator to own and evolve our Salesforce Sales Cloud implementation as we scale. You will be the internal Salesforce owner — working alongside our implementation partner to complete the build, progressively taking over operational ownership, and driving platform adoption across our Sales and Post-Sales teams.

What you'll own:

• End-to-end Salesforce administration — users, profiles, permission sets, roles, queues, data management, and org health
• Advanced Flows, validation rules, and process automation covering our pre-sales, sales, and post-sales lifecycle
• Configuration and full activation of Salesforce Marketing Cloud — Journey Builder, email and WhatsApp automation, campaign management
• Lead management architecture — round-robin assignment, source tracking, re-enquiry handling, and sourcing workflows
• Unit inventory management within Salesforce — unit blocking, quote-to-booking flows, and multi-level pricing approval workflows
• Executive and operational reports and dashboards across Sales, Pre-Sales, Collections, and Leadership
• Owning the SAP Salesforce integration from the Salesforce side — field mapping, data validation, testing, and ongoing reconciliation
• Driving full Sales team adoption — identifying friction points, configuring solutions, and holding teams accountable to platform usage
• Reviewing and challenging implementation partner deliverables — you will be the internal quality gate

What we're looking for:

• 5–8 years of hands-on Salesforce administration experience, ideally in real estate, financial services, or a high-consideration B2C sales environment
• Deep expertise in Flows, validation rules, and declarative automation — you architect solutions, not just implement them
• Proven experience with Salesforce Marketing Cloud — Journey Builder, campaign configuration, and triggered communications
• Experience working with or taking over from an external implementation partner — you can assess what was built, identify gaps, and extend it independently
• Strong integration awareness — comfortable with data flows, field mappings, and working alongside technical teams on ERP or third-party integrations
• High data quality standards — deduplication, audit trails, and keeping the org clean are non-negotiable for you
• Salesforce Administrator certification required; Advanced Administrator, Marketing Cloud, or Platform App Builder certifications strongly preferred

Required Skills

SFDC admin work flow sales process optimization sales process ownership