SEO Marketing Specialist

Testrig; Pune District; On-site; INR 450,000 - 650,000; Full time

Job summary

Testrig is seeking an SEO Marketing Specialist in Magarpatta, Pune, to drive search visibility for IT/software topics. The role requires 2-5 years of SEO experience, strong keyword research, and hands-on technical SEO skills, including schema markup and HTML basics.

The position is full-time, on-site in Pune, with preference for candidates familiar with AI-search optimization and core web vitals. Join a dynamic team focused on growth and digital excellence.

Qualifications

• 2-5 years of experience in SEO/marketing
• Experience in IT/software or SaaS is a plus
• Knowledge of AI-search optimization and Core Web Vitals is desirable
• Strong keyword research and technical SEO skills
• Familiarity with schema markup and HTML basics

Responsibilities

• Develop and execute SEO, AEO & GEO strategies to improve organic visibility.
• Conduct keyword research, competitor analysis and search-intent analysis.
• Handle on-page, off-page and technical SEO.
• Optimize content for Google AI Overviews, Featured Snippets, PAA and AI search.
• Work on content optimization, entity SEO, structured content and schema markup.
• Monitor rankings, organic traffic, CTR and conversions and conduct SEO audits.
• Create and optimize content around IT/software development and software testing topics.

Skills

SEO

AEO

GEO

Keyword Research

Technical SEO

Content Optimization

Google Search Console

GA4

SEMrush

Screaming Frog

basic HTML & Schema Markup

Tools

SEMrush

Screaming Frog

Job description

Position: SEO Marketing Specialist

Experience: 2-5 Years

Location: Magarpatta, Pune | Full-time

Key Responsibilities:

• Develop and execute SEO, AEO & GEO strategies to improve organic visibility.
• Conduct keyword research, competitor analysis and search-intent analysis.
• Handle on-page, off-page and technical SEO.
• Optimize content for Google AI Overviews, Featured Snippets, PAA and AI search.
• Work on content optimization, entity SEO, structured content and schema markup.
• Monitor rankings, organic traffic, CTR and conversions and conduct SEO audits.
• Create and optimize content around IT/software development and software testing topics.

Required Skills:

SEO, AEO, GEO, Keyword Research, Technical SEO, Content Optimization, Google Search Console, GA4, SEMrush, Screaming Frog, basic HTML & Schema Markup.

Preferred: IT/SaaS/B2B experience and knowledge of AI-search optimization and Core Web Vitals.