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Training Basket is seeking an SEO Specialist to plan and execute on-page and off-page strategies. You will conduct keyword research, optimize meta tags and content, and work with content and design teams to align SEO with marketing goals.
You will monitor performance using Search Console, Analytics, and industry tools, track rankings and traffic, and report on progress while staying updated on Google algorithm changes. Strong communication for outreach is essential.
Plan and execute on-page SEO, including keyword research, meta tags, content optimization, internal linking and technical fixes.
Build and manage off-page SEO strategies, including link building, guest posting and outreach campaigns.
Conduct keyword research and competitor analysis to identify growth opportunities.
Monitor website performance using tools like Google Search Console, Google Analytics, Ahrefs, or SEMrush.
Collaborate with content and design teams to align SEO strategy with overall marketing goals.
Track rankings, traffic, and conversions, and prepare regular performance reports
Stay updated with the latest Google algorithm updates and SEO best practices.
Strong knowledge of on-page and off-page SEO.
Hands-on experience with SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, or similar.
Understanding of technical SEO basics like site speed, indexing, and crawlability
Good analytical and reporting skills
Strong communication skills for outreach and team collaboration.