Seo Executive

Lnsel Software; North 24 Parganas District; On-site; INR 400,000 - 650,000; Full time

Job summary

Lnsel Software in India is seeking a motivated SEO Executive with hands-on experience to manage on-page, off-page, and technical SEO across multiple websites. The role requires familiarity with Google Search Console, GA4, GTM, WordPress, and Schema Markup, and collaboration with content and development teams.

The ideal candidate has 13 years of experience in a Digital Marketing Agency, with strong analytical and problem-solving skills to drive organic growth and performance reporting.

Qualifications

• Hands-on SEO experience across multiple websites/projects.
• Experience in a Digital Marketing Agency is mandatory.
• Proficiency in On-Page, Off-Page, and Technical SEO.

Responsibilities

• Execute On-Page, Off-Page, and Technical SEO activities for multiple websites/projects.
• Conduct keyword research and identify relevant keywords for SEO campaigns.
• Optimize content, headings, URLs, internal links, images, meta titles and meta descriptions.
• Add and manage website properties in Google Search Console.
• Monitor website performance using GA4.
• Implement and manage basic tracking through GTM.
• Work with WordPress CMS for website and SEO updates.
• Create and publish basic SEO-friendly landing pages.
• Implement Schema Markup / Structured Data.
• Perform basic technical SEO audits and identify issues.
• Handle Off-Page SEO activities including backlink building and competitor analysis.
• Optimize Google Business Profiles and local SEO.
• Track rankings, organic traffic, backlinks, and other SEO metrics.
• Prepare regular SEO reports for performance updates.
• Coordinate with content writers, developers, designers for SEO implementation.

Skills

SEO expertise

Keyword research

Analytical skills

Team collaboration

Tools

Google Search Console

GA4

Google Tag Manager

WordPress

Schema Markup

Google Business Profile

Job description

About the Role

We are looking for a motivated and hands-on SEO Executive with 13 years of experience to join our digital marketing team. The ideal candidate should have experience working in a Digital Marketing Agency and practical knowledge of On-Page SEO, Off-Page SEO, and Technical SEO.

The candidate should be comfortable working with Google Search Console, GA4, GTM, WordPress, Schema Markup, Google Business Profile, and basic website/landing page optimization.

Key Responsibilities

• Execute On-Page, Off-Page, and Technical SEO activities for multiple websites/projects.
• Conduct keyword research and identify relevant keywords for SEO campaigns.
• Optimize website content, headings, URLs, internal links, images, meta titles, and meta descriptions.
• Add and manage website properties in Google Search Console.
• Monitor website performance using Google Analytics 4 (GA4).
• Implement and manage basic tracking through Google Tag Manager (GTM).
• Work with WordPress CMS for website and SEO-related updates.
• Create and publish basic SEO-friendly landing pages independently or coordinate with developers when required.
• Implement and maintain Schema Markup / Structured Data.
• Perform basic technical SEO audits and identify issues related to indexing, crawling, broken links, redirects, page speed, and website structure.
• Handle Off-Page SEO activities, including backlink building, competitor analysis, and link opportunities.
• Optimize Google Business Profiles and support local SEO activities.
• Track keyword rankings, organic traffic, backlinks, and other SEO metrics.
• Prepare regular SEO reports and share performance updates.
• Coordinate with content writers, developers, designers, and other team members for SEO implementation.

Required Skills & Experience

• 1-3 years of hands-on SEO experience.
• Previous experience in a Digital Marketing Agency is mandatory.
• Hands-on experience in:
• On-Page SEO
• Off-Page SEO
• Technical SEO
• Basic to good knowledge of Google Search Console.
• Working knowledge of Google Analytics 4 (GA4).
• Basic working knowledge of Google Tag Manager (GTM).
• Comfortable working with WordPress CMS.
• Ability to create and publish basic SEO-friendly landing pages.
• Ability to write SEO-friendly meta titles and meta descriptions.
• Knowledge of Schema Markup / Structured Data.
• Experience with Google Business Profile optimization.
• Good understanding of keyword research, competitor analysis, backlink analysis, and SEO reporting.
• Good analytical and problem-solving skills.