Senior Staff Engineer (AI Optimization)

Nagarro; Gurugram District; On-site; INR 1,500,000 - 2,400,000; Full time

Job summary

Nagarro is seeking a senior SEO/AI specialist to lead enterprise-wide AI visibility strategies, optimize AI-driven content, and implement knowledge graph initiatives. You will work with Marketing, Product, and Engineering to drive performance across AI search engines and knowledge bases.

Responsibilities include developing entity-driven content plans, enhancing AI retrieval and summarization, and ensuring technical SEO best practices across headless CMS platforms.

Qualifications

• 8+ years experience in SEO/AI-driven optimization.
• Strong expertise in GEO/AEO/AIO and AI visibility for AI-powered platforms.
• Hands-on with structured data, JSON-LD, and Schema.org.
• Deep knowledge of Technical SEO, crawlability, indexing, and IA.

Responsibilities

• Define and execute enterprise-wide AIO, GEO, and AEO strategies.
• Establish AI visibility frameworks with KPIs and roadmaps.
• Conduct AI readiness assessments and drive implementation planning.
• Improve discoverability across AI-powered search engines and citations.
• Collaborate with Marketing, SEO, Product, Engineering and CMS teams.

Skills

GEO

AEO

AIO

AI optimization

Entity-based SEO

Knowledge graph

Content modeling

Prompt engineering

AI-ready content

Headless CMS

Tools

SEMrush

Ahrefs

Screaming Frog

Similarweb

Moz

Profound AI

GA4

Google Search Console

Job description

We're Nagarro.
We are a Digital Product Engineering company that is scaling in a big way! We build products, services, and experiences that inspire, excite, and delight. We work at scale across all devices and digital, and our people exist everywhere in the world (17,700+ experts across 39 countries, to be exact). Our work culture is dynamic and non-hierarchical. We're looking for great new colleagues. That's where you come in.

REQUIREMENTS:

• Experience: 8+ Years
• Strong expertise in Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and AI Optimization (AIO).
• Proven experience improving visibility across AI-powered platforms such as ChatGPT, Microsoft Copilot, Gemini, Perplexity, and AI Overviews.
• Strong understanding of entity-based SEO, knowledge graph optimization, citation analysis, and AI search visibility.
• Hands-on experience with Structured Data, Schema.org, and JSON-LD implementation.
• Strong knowledge of Technical SEO, including crawlability, indexing, metadata, canonicalization, and information architecture.
• Experience with Core Web Vitals, semantic HTML, website accessibility, and performance optimization.
• Expertise in content modeling, semantic content design, and AI-ready content strategies.
• Experience working with headless CMS architectures and enterprise content governance frameworks.
• Hands-on experience with enterprise CMS platforms such as AEM, Sitecore, Optimizely, Contentful, or Adobe Edge Delivery Services.
• Strong understanding of prompt engineering, prompt monitoring, and AI answer engine behavior.
• Experience with analytics tools including GA4, Google Search Console, Bing Webmaster Tools, and AI visibility platforms.
• Proficiency with SEO and analytics tools such as SEMrush, Ahrefs, Screaming Frog, Similarweb, Moz, and Profound AI.
• Excellent stakeholder management, consulting, presentation, and client-facing skills.

RESPONSIBILITIES:

• Define and execute enterprise-wide AIO, GEO, and AEO strategies aligned with business objectives.
• Establish AI visibility frameworks, governance models, KPIs, and optimization roadmaps.
• Conduct AI search readiness assessments and drive implementation planning.
• Improve discoverability and citation opportunities across AI-powered search and answer engines.
• Develop entity-driven content strategies to enhance AI visibility and brand authority.
• Optimize content structures for AI retrieval, summarization, and answer generation.
• Implement structured data and schema markup using JSON-LD and Schema.org standards.
• Improve AI crawler accessibility through technical SEO best practices, sitemap optimization, and canonicalization.
• Drive Core Web Vitals, accessibility, semantic markup, and website performance improvements.
• Design and implement knowledge graph and entity optimization initiatives.
• Partner with content and CMS teams to establish AI-friendly content authoring standards.
• Build structured content models, reusable content components, and semantic content frameworks.
• Monitor AI visibility, citations, brand mentions, and answer engine performance.
• Build reporting dashboards, conduct competitive benchmarking, and provide actionable insights.
• Collaborate with Marketing, SEO, Product, Engineering, and Digital Experience teams while leading workshops, audits, and executive presentations.