SEO/AEO/GEO Executive

Aurven; Sector 10; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Aurven is seeking an SEO professional to design and execute comprehensive SEO strategies across on-page, off-page, and technical aspects from our sector in India. You will conduct keyword and intent analysis, optimize content for AI-powered search, and lead GEO initiatives to boost AI citations and mentions.

You will collaborate with developers to fix site issues and monitor results using GSC and GA4. The role focuses on semantic SEO, entity optimization, E-E-A-T, and producing actionable

Qualifications

• 2-4 years of hands-on SEO experience.
• Strong knowledge of technical SEO, keyword research, content optimization, and search intent.
• Understanding of AI search platforms, LLMs, entity SEO, and AI citation tracking.
• Working knowledge of schema markup, JSON-LD, and structured data.
• Proficiency in Google Search Console and Google Analytics 4.
• Experience with Ahrefs, SEMrush, Screaming Frog, or equivalent SEO tools.

Responsibilities

• Develop and implement SEO strategies covering on-page, off-page, and technical SEO.
• Conduct keyword research, search intent analysis, competitor analysis, and content gap analysis.
• Optimize content for Answer Engine Optimization (AEO), including featured snippets and FAQs.
• Implement Generative Engine Optimization (GEO) strategies to improve AI search visibility.
• Optimize content using semantic SEO, entity optimization, topical authority, and E-E-A-T principles.
• Implement and validate schema markup, JSON-LD, and structured data.
• Conduct technical SEO audits and collaborate with development teams to resolve website issues.
• Monitor performance using Google Search Console, GA4, and SEO tools.
• Track organic traffic, rankings, CTR, conversions, and AI search visibility, and prepare performance reports.

Skills

SEO expertise

Technical SEO

Keyword research

AI search optimization

Schema/JSON-LD

GSC & GA4

Tools

Ahrefs

SEMrush

Screaming Frog

Job description

Key Responsibilities

• Develop and implement SEO strategies covering on-page, off-page, and technical SEO.
• Conduct keyword research, search intent analysis, competitor analysis, and content gap analysis.
• Optimize content for Answer Engine Optimization (AEO), including featured snippets, FAQs, and AI-generated answers.
• Implement Generative Engine Optimization (GEO) strategies to improve brand mentions and citations across platforms such as ChatGPT, Gemini, Perplexity, and Google AI Overviews.
• Optimize content using semantic SEO, entity optimization, topical authority, and E-E-A-T principles.
• Implement and validate schema markup, JSON-LD, and structured data.
• Conduct technical SEO audits and collaborate with development teams to resolve website issues.
• Monitor performance using Google Search Console, Google Analytics 4, and SEO tools.
• Track organic traffic, rankings, CTR, conversions, and AI search visibility, and prepare performance reports.

Required Skills & Qualifications

• 2-4 years of hands-on SEO experience, with practical exposure to AEO, GEO, or AI search optimization.
• Strong knowledge of technical SEO, keyword research, content optimization, and search intent.
• Understanding of AI search platforms, LLMs, entity SEO, and AI citation tracking.
• Working knowledge of schema markup, JSON-LD, and structured data.
• Proficiency in Google Search Console and Google Analytics 4.
• Experience with Ahrefs, SEMrush, Screaming Frog, or equivalent SEO tools.
• Strong analytical, research, communication, and problem-solving skills.

Preferred Qualifications

• Demonstrable experience improving organic search performance or AI search visibility.
• Familiarity with WordPress, HTML, and technical SEO audits.
• Experience with AI visibility monitoring tools and competitor analysis.
• Content /Blog writing Skills

Key Performance Indicators (KPIs)

• Organic traffic growth and improved search visibility.
• Keyword ranking and CTR improvements.
• Growth in relevant AI-generated answer mentions and citations, where measurable.
• Improved technical SEO health and content performance.
• Growth in qualified organic leads and conversions.