Senior Manager – SaaS Product SEO / AEO

AIMLEAP; India; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

AIMLEAP is looking for a seasoned SEO expert to lead SEO and AEO/GEO for their SaaS platform. The role demands a minimum of 7 years' experience in SEO for SaaS or product-led businesses, with proven capabilities in driving organic growth and optimizing AI visibility. Candidates should be comfortable with technical SEO, and tools like Google Search Console and Ahrefs. The position will involve managing a team, driving measurable outcomes, and collaborating closely with product marketing.

Qualifications

• 7+ years in SEO for SaaS or product-led businesses.
• Experience improving already-ranking pages and expanding keyword clusters.
• Hands-on with major SEO and crawler tools.

Responsibilities

• Own the SEO + AEO/GEO roadmap for SaaS acquisition.
• Partner with engineering on technical SEO improvements.
• Manage team execution and quality in an AI-first search environment.

Skills

SEO growth

Technical SEO

Keyword cluster expansion

Content strategy

Data analysis

Leadership

Education

Bachelor's degree in Engineering

Tools

Google Search Console

GA4

Ahrefs

SEMrush

Screaming Frog

Job description

Notice Period

Immediate Joiners Preferred

Educational Qualification

Bachelor degree in Engineering from Tier I/Master’s degree from Tier I

Role Overview

Lead product SEO and AEO/GEO for a SaaS platform, partnering with Product Marketing on new product launches and brand messaging, and driving measurable growth across Google SERPs and AI answer engines through scalable content, technical SEO, and entity-first optimization.

Success Metrics (example targets)

Define and report weekly on non-brand organic signups/MQLs, top-3 ranking gains, organic share-of-voice in priority clusters (including launch pages), AI-citation wins (AI Overviews/ChatGPT/Gemini/Perplexity), and brand lift signals such as branded search growth and direct traffic contribution.

Role Summary & Requirements

You will own SEO growth for a SaaS product—improving existing rankings, expanding high-intent keyword coverage, and increasing visibility in AI answer engines via structured content, entities, and technical excellence.

Must-have experience

• Scaled already-ranking pages (e.g., top 10 → top 3) through on-page, internal linking, and intent/CTR improvements
• Built and executed keyword cluster expansion around existing winners to grow qualified organic pipeline
• Delivered measurable visibility in AI answer engines (AI Overviews/ChatGPT/Gemini/Perplexity) using structured data + entity optimization
• Operated in a product + engineering environment (shipping technical SEO fixes, templates, and scalable content systems)

Core competencies

• Intent mapping across SaaS funnels (product-led, solutions, comparisons) with clear page-to-keyword ownership
• Internal linking and information architecture to strengthen topical clusters
• Content briefs, editorial QA, and experimentation (titles/FAQs/modules) to lift rankings and conversions

Technical SEO (hands-on or strongly partnered with engineering)

• Crawl/index control, templates, and site architecture improvements that move rankings
• Schema/structured data strategy (e.g., Product, FAQ, HowTo, Breadcrumb, Organization) to improve SERP + AI readability

AEO / GEO (AI Search Optimization)

• Create citation-ready pages: clear entities, definitions, comparisons, and evidence blocks; consistent product terminology across the site
• Implement/validate structured data and on-page modules that increase extraction (FAQs, steps, specs, pricing/plan tables where applicable)
• Measure AI visibility via tracked prompts/queries, citation mentions, and overlap with priority clusters—then iterate content and schema

Brand & product launch

• Partner with Product Marketing on new product launches: positioning, naming/terminology, launch pages, and message consistency across web properties
• Build launch-ready content systems (landing page templates, comparison pages, FAQs, proof blocks) that support both brand trust and conversion
• Nice-to-have: experience running or collaborating on paid acquisition (search/social) and using insights to improve organic + AI visibility

Leadership & operating model

• Lead analysts and content partners with clear priorities, QA standards, and weekly reporting
• Run a monthly roadmap across content, technical SEO, and AEO/GEO initiatives with measurable outcomes
• Coach execution and ensure repeatable systems (briefs, templates, internal linking rules, dashboards)

Responsibilities

• Own the SEO + AEO/GEO roadmap for SaaS acquisition across Google and AI answer engines
• Improve performance of existing ranking pages (top 10 → top 3 where strategic) and expand clusters to grow qualified pipeline
• Partner with engineering on technical SEO (crawl/index, templates, CWV, JS rendering, structured data)
• Build topical authority via digital PR/backlinks and partner content where it supports product growth
• Support new product launches with SEO/AEO-ready messaging and launch pages; align with Product Marketing on brand narrative and terminology
• Set measurement: dashboards for rankings, non-brand traffic, conversions, and AI citations; communicate insights to stakeholders
• Manage team execution, quality, and delivery cadence in an AI-first search environment

Qualifications

• 7+ years in SEO for SaaS or product-led businesses; experience owning outcomes (traffic, pipeline, signups)
• Demonstrated wins improving already-ranking pages and expanding keyword clusters with clear measurement
• Hands‑on with Google Search Console, GA4, and at least one major SEO suite (Ahrefs/SEMrush) plus crawler tools (e.g., Screaming Frog)
• Strong technical SEO fundamentals and ability to partner with developers to ship fixes
• Practical exposure to AEO/GEO with a repeatable approach to improving AI citations/mentions
• Nice-to-have experience with paid search / performance marketing collaboration (ads copy, landing page testing, incrementality) to accelerate launches
• People leadership: hiring/coaching, prioritization, and stakeholder communication