Senior Sales Officer - General Trade

Dabur; Kullu, Jammu district; On-site; INR 400,000 - 750,000; Full time

Job summary

Dabur is seeking a Sales role in Himachal Pradesh to achieve sales targets and drive distribution in the assigned markets. You will coordinate with SSMs, focus on retail growth, NPD launches, stock availability, and trade promotions to maximize brand presence in-store.

The candidate should be MBA/PGDM, female, aged 22–36, and willing to work in the listed locations. This role emphasizes field execution, data reporting, and timely MIS submissions.

Qualifications

• MBA/PGDM; targeted MBA/PGDM candidate preferred.
• Female candidate only.
• Age 22 to 36 years maximum.
• Should be comfortable for the mentioned locations.

Responsibilities

• Achieve primary and secondary sales targets and drive effective distribution through SSMs.
• Drive retail business growth, NPD launches and opportunity brand sales.
• Ensure effective order booking, execution and stock availability across assigned markets.
• Implement trade marketing schemes, promotions and BTL activities as per plans.
• Ensure optimum utilization of visibility spends and effective merchandising/POSM execution.
• Manage stockist inventory and maintain optimum stock levels; drive new stockist appointments.
• Maintain accurate sales trackers, SMR, REACH data and timely MIS reporting.
• Ensure accurate and timely submission of claims with complete supporting documentation.
• Monitor market intelligence, competitor activities, customer complaints and emerging opportunities.
• Track SSM performance, incentive achievement and key productivity parameters including T LSD.
• Support new market development, business expansion and other strategic sales initiatives.

Education

MBA/PGDM

Job description

Role & responsibilities

• Achieve primary and secondary sales targets and drive effective distribution through SSMs.
• Drive retail business growth, NPD launches and opportunity brand sales.
• Ensure effective order booking, execution and stock availability across assigned markets.
• Implement trade marketing schemes, promotions and BTL activities as per plans.
• Ensure optimum utilization of visibility spends and effective merchandising/POSM execution.
• Manage stockist inventory and maintain optimum stock levels; drive new stockist appointments.
• Maintain accurate sales trackers, SMR, REACH data and timely MIS reporting.
• Ensure accurate and timely submission of claims with complete supporting documentation.
• Monitor market intelligence, competitor activities, customer complaints and emerging opportunities.
• Track SSM performance, incentive achievement and key productivity parameters including T LSD.
• Support new market development, business expansion and other strategic sales initiatives.

Preferred candidate profile

• Female candidate only
• Age - 22 to 36 years maximum
• MBA/PGDM
• Should be comfortable for the mentioned locations.