Senior Marketing Manager APAC

Admitad GmbH; Gurugram District; On-site; INR 3,500,000 - 6,000,000; Full time

Benefits offered by this job

Work in an international company

Additional days off

Corporate education courses and培训

Job summary

Admitad GmbH is seeking a senior marketing leader to own the India and APAC regional strategy across Admitad, Takefluence, and Trendweave. You will drive demand generation, manage creator collaborations, and lead go-to-market campaigns across multiple channels to accelerate revenue growth.

You will partner with Sales, BD, Partnerships, and Product to localize messaging and launches, while building scalable regional programs and events that resonate with local platforms and creator ecosystems.

Qualifications

• 7+ years of experience in B2B and/or B2C marketing.
• Strong understanding of influencer marketing and creator collaborations, especially in India and APAC.
• Experience managing regional or multi-market marketing initiatives and driving measurable business impact.

Responsibilities

• Own and execute India & APAC regional marketing strategy across Admitad, Takefluence, and Trendweave.
• Drive demand generation and pipeline growth across advertisers, publishers, creators, and strategic partners.
• Develop and scale influencer and creator marketing initiatives with a focus on performance and measurable outcomes.
• Build and manage collaborations with creators and social-first partners to drive brand visibility and revenue impact.
• Lead regional social media and content strategies tailored to local platforms and creator ecosystems.
• Plan and deliver integrated go-to-market campaigns across content, performance, social, partnerships, PR, events, email, and paid channels.
• Partner with Sales, Business Development, Partnerships, and Product teams to support revenue growth and market expansion.
• Localize global messaging and launches for India and APAC markets.
• Own and execute regional events, webinars, and industry partnerships; track and optimize performance using data-driven KPIs.

Skills

Influencer marketing

Performance marketing

Multi-channel campaigns

Analytics

Stakeholder management

English communication

Job description

• Own and execute the India & APAC regional marketing strategy across Admitad, Takefluence, and Trendweave, aligned with global priorities and revenue targets
• Drive demand generation and pipeline growth across advertisers, publishers, creators, and strategic partners
• Develop and scale influencer and creator marketing initiatives, with a strong focus on performance and measurable outcomes
• Build and manage long‑term collaborations with creators, influencers, and social‑first partners to drive brand visibility and revenue impact
• Lead regional social media and content strategies, ensuring relevance to local platforms, formats, and creator ecosystems
• Plan and deliver integrated go‑to‑market campaigns across content, performance, social, partnerships, PR, events, email, and paid channels
• Partner closely with Sales, Business Development, Partnerships, and Product teams to support revenue growth and market expansion
• Localize global messaging, product launches, and value propositions for India and APAC markets
• Own and execute regional events, webinars, and industry partnerships across performance marketing, e‑commerce, fintech, and creator economy verticals
  Track, analyze, and optimize performance using data‑driven KPIs (leads, conversions, CAC, ROI, creator performance metrics)
• Manage regional marketing budgets, priorities, and timelines, ensuring efficiency and scalability

What we expect:

• 7+ years of experience in B2B and/or B2C marketing, preferably within performance marketing, affiliate marketing, adtech, martech, SaaS, or creator platforms
• Strong understanding of influencer marketing, social media ecosystems, and creator collaborations, especially in India and APAC
• Proven experience managing regional or multi‑market marketing initiatives
  Deep familiarity with India & APAC digital landscapes, including creators, platforms, publishers, advertisers, and agencies
• Demonstrated ability to drive measurable business impact, not just brand awareness
• Hands‑on experience running integrated, multi‑channel campaigns
• Strong experience partnering with sales teams and senior stakeholders
• Excellent analytical skills with the ability to evaluate campaign, funnel, and creator performance
• Excellent communication skills in English; ability to align stakeholders across cultures and time zones
• Comfortable operating in a fast‑paced, international environment with multiple products and priorities

We offer:

Additional Benefits

• Work in an international company.
• Additional days off as well as employee assistance programs.
• Corporate education courses and training.
• Effective onboarding program for a better start;
• Corporate events and team building.