Senior Manager- Digital Agency

Malabar Group; Kozhikode district; On-site; INR 1,500,000 - 1,900,000; Full time

Job summary

Malabar Group is seeking a senior media strategy lead who will act as subject matter expert on media strategy and planning, guiding a program of work and infusing best practices across the agency.

You will oversee all team deliverables, set quality standards for planning outputs, partner with Analytics and Strategy to develop methods, lead select projects to improve efficiency, and manage key client stakeholders with proactive capacity planning.

Qualifications

• Experience leading media planning teams.
• Ability to define and evolve planning quality standards.
• Strong collaboration with Analytics and Strategy teams.
• Proven track record in delivering high-quality media campaigns.

Responsibilities

• Act as subject matter expert on media strategy and planning; lead a program of work.
• Oversee all deliverables produced by the team, by direct or delegated means.
• Own evolving quality standards for planning deliverables (e.g., Media Recommendation Template).
• Partner with Analytics and Strategy to develop best practices.
• Lead 1-2 non-client projects per quarter to grow capability or efficiency.
• Manage team members responsible for quality of milestones and client presentations.
• Provide guidance for process/workflow improvements and capacity planning.
• Participate in new business pitches and senior client relationships.

Skills

Media planning

Team leadership

Quality standards

Stakeholder management

Project management

Job description

• Act as subject matter expert on specific areas of media strategy, media planning and hold responsibility for leading a program of work related to it and infusing it throughout the agency (IE- best in class brand campaign, video budget allocation, etc).
• Oversight of all deliverables produced by their team, either by direct or delegated means.
• Ownership of evolving quality standard for planning deliverables (IE- Media Recommendation Template, Post Campaign Analysis, etc).
• Partner with other team leads, especially Analytics, Strategy to develop best practices.
• Lead 1-2 non-client specific projects per quarter which grow capability, increase work quality, or add efficiency/optimization to our work product.
• Actively manage the team member who owns the quality of Media Planning Milestone Meetings such as strategic and tactical presentations and post campaign analyses, often playing a leading role for high priority campaigns.
• Point of escalation for team issues (within and outside of team).
• Provide guidance for process /workflow enhancement, growing capability, increasing work quality, making us more efficient, or increasing satisfaction.
• Participate new business pitches while working with leadership team to develop a plan and presentations.
• Responsible for 1:1 Marking of senior client stakeholder relationships.
• Take a proactive approach with regards to capacity/resource management.