Senior HubSpot Marketing and Operations Executive

Flatworld Solutions (FWS); Bengaluru; On-site; INR 1,500,000 - 2,300,000; Full time

Job summary

Flatworld Solutions (FWS) seeks a Senior HubSpot Marketing & Operations Executive to design, implement, and optimize end-to-end HubSpot CRM and Marketing Automation setups.

This role requires hands-on expertise in workflows, custom properties, integrations, APIs, and automation logic, with the ability to collaborate with developers and utilize external automation tools.

Qualifications

• Hands-on experience with HubSpot Marketing Hub & CRM.
• Deep understanding of workflows, automation, lists, and lifecycle logic.
• Experience using HubSpot APIs, webhooks, and custom integrations.
• Working knowledge of JSON and JavaScript.
• Ability to debug automation and data flow issues independently.
• Experience aligning HubSpot with sales and marketing processes.

Responsibilities

• Configure, implement, and optimize HubSpot CRM & Marketing Hub assets.
• Design advanced workflows for lead routing, nurturing, attribution, and lifecycle management.
• Build and maintain custom properties and data models.
• Implement and troubleshoot HubSpot integrations via APIs and webhooks.
• Work with JSON/JavaScript for payloads and automation logic.
• Integrate HubSpot with external automation tools (n8n, Zapier, Make).
• Ensure data accuracy, deduplication, and governance across CRM and marketing systems.
• Support conversion tracking, CRM-to-ad-platform syncs.
• Debug workflow issues and data sync problems.
• Document processes and provide technical guidance to marketing and sales teams.

Skills

HubSpot Marketing Hub & CRM

Workflows & automation

Lists & segmentation

Lifecycle stages & lead status logic

JSON

JavaScript

API integrations

Debugging automation & data flow

Sales-Marketing alignment

Tools

HubSpot

n8n

Zapier

Make

Job description

Senior HubSpot Marketing & Operations Executive

Role Overview

We are seeking a technically strong HubSpot specialist to design, implement, and optimize end-to-end HubSpot CRM and Marketing Automation setups.

This role extends beyond campaign execution and requires hands‑on expertise in workflows, custom properties, integrations, APIs, and automation logic, with the ability to collaborate with developers and utilize external automation tools.

Key Responsibilities

• Configure, implement, and optimize HubSpot CRM & Marketing Hub (Contacts, Companies, Deals, Lists, Lifecycle stages)
• Design and manage advanced workflows and automation for lead routing, nurturing, attribution, and lifecycle management
• Build and maintain custom properties, objects, and data models aligned with business processes.
• Implement and troubleshoot HubSpot integrations using APIs, webhooks, and custom apps.
• Work with JSON and basic JavaScript for payloads, API calls, and automation logic.
• Integrate HubSpot with external automation tools (e.g., n8n, Zapier, Make, custom middleware)
• Ensure data accuracy, deduplication, and governance across CRM and marketing systems.
• Support conversion tracking, offline conversions, and CRM-to-ad-platform syncs
• Debug workflow issues, API failures, and data sync inconsistencies
• Document processes and provide technical guidance to marketing and sales teams

Requirements

Required Skills & Expertise Must-Have

• Strong hands‑on experience with HubSpot Marketing Hub & CRM
• Deep understanding of:
  • Workflows & automation
  • Lists & segmentation
  • Lifecycle stages & lead status logic
• Experience working with HubSpot APIs, webhooks, and custom integrations
• Working knowledge of JSON and basic JavaScript
• Ability to debug automation and data flow issues independently
• Experience aligning HubSpot with sales and marketing processes

Preferred / Good to Have

• Experience with external automation tools (n8n, Zapier, Make, Workato, etc.)
• Familiarity with custom‑coded workflow actions
• Experience integrating HubSpot with:
  • Ad platforms
  • Data enrichment tools
  • Internal systems or databases
• Exposure to B2B lead lifecycle management and attribution models