Senior Executive – Web Specialist

Ample Technologies Pvt Ltd; Bengaluru; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Ample Technologies Pvt Ltd in Bengaluru seeks a Website & SEO Specialist to manage brand websites, publish content, and coordinate across Marketing, Creative, Ecommerce, CRM and Merchandising teams.

The role focuses on campaign landing pages, site audits, performance monitoring and on-page SEO optimisations to drive conversions and organic visibility.

Qualifications

• Hands-on experience with CMS platforms: WordPress, Shopify, Magento or Salesforce Commerce Cloud.
• Solid understanding of GA4, GTM and SEO tools for performance tracking.
• Good grasp of UX principles, Core Web Vitals, and site speed optimization.
• Strong analytical, problem-solving and stakeholder management skills.

Responsibilities

• Manage and maintain multiple brand websites ensuring content accuracy and brand alignment.
• Publish and update products, landing pages, campaigns, blogs, banners and promos.
• Coordinate website updates with Marketing, Creative, Ecommerce, CRM and Merchandising teams.
• Build and launch campaign landing pages for product launches and events.
• Audit sites regularly, fix broken links and usability issues, monitor performance.
• Monitor user behavior to improve navigation, journeys, page speed and conversions.
• Optimize on-page SEO: metadata, page structure, internal links, image tags.
• Support A/B testing and apply UX/SEO recommendations to boost visibility.
• Ensure Core Web Vitals and accessibility standards; coordinate optimisations.

Skills

WordPress

Shopify

Magento

GA4

SEO

UX basics

Stakeholder mgmt

Tools

Google Analytics 4

Google Tag Manager

Microsoft Clarity

SEO tools

Job description

• Manage and maintain multiple brandwebsites, ensuring content accuracy, consistency, and alignment with brandguidelines.
  
• Publish and update products, landingpages, campaigns, blogs, banners, promotional content, and seasonaloffers.
  
• Coordinate website updates withMarketing, Creative, Ecommerce, CRM, Merchandising, and Business teams.
  
• Build and launch campaign landingpages, ensuring timely and accurate execution for product launches,promotions, and events.
  
• Maintain publishing calendars,perform regular website audits, and proactively identify broken links,outdated content, and usability issues.
  
• Monitor website performance and userbehaviour to identify opportunities for improving navigation, customerjourneys, page speed, and conversion rates.
  
• Optimise forms, CTAs, landing pages,metadata, page structure, internal linking, image tags, and other on-pageSEO elements.
  
• Support A/B testing initiatives andimplement UX and SEO recommendations to improve organic visibility andconversion performance.
  
• Monitor website health, Core WebVitals, and accessibility standards while coordinating with internal teamsand SEO partners on optimisation initiatives.
  

Analytics &Reporting

• Track website performance usingGoogle Analytics 4, Google Tag Manager, Google Search Console, MicrosoftClarity, and other reporting tools.
  
• Monitor key website metrics includingtraffic, engagement, conversions, bounce rate, campaign performance, anduser behaviour.
  
• Prepare regular performance reportsand recommend improvements based on data-driven insights.
  
• Ensure campaign tracking, tagging,and measurement are implemented accurately.
  

TechnicalCoordination & Quality Assurance

• Coordinate with developers, agencies,and technology partners for website enhancements, issue resolution,releases, and feature deployments.
  
• Support CMS administration,troubleshoot website issues, and ensure website security, uptime, andcompliance.
  
• Perform end-to-end QA for all websiteupdates, testing functionality, responsiveness, forms, customer journeys,integrations, and checkout flows across desktop, tablet, and mobiledevices.
  
• Escalate and resolve issues promptlyto ensure a seamless customer experience.
  

Requirements

• Hands-on experience with CMSplatforms such as WordPress, Shopify, Magento, Salesforce Commerce Cloud,or similar.
  
• Experience with Google Analytics 4,Google Tag Manager, Google Search Console, Microsoft Clarity, and SEOtools.
  
• Good understanding of websiteperformance optimisation, UX principles, SEO, and Core Web Vitals.
  
• Strong analytical, problem-solving,project coordination, and stakeholder management skills.
  
• High attention to detail with theability to manage multiple priorities in a fast-paced environment.