Senior Executive - Branding and Communication

Abrao Group; Kurla; On-site; INR 400,000 - 700,000; Full time

Job summary

Abrao Group in Maharashtra, Kurla is seeking a marketing professional to lead digital marketing, social media, and website initiatives across the group. You will plan campaigns, manage content calendars, coordinate with designers, and drive SEO improvements to boost visibility and engagement.

The role spans events and exhibitions, marketing collateral, internal email marketing, and consistent brand messaging.

Qualifications

• Master's degree in Marketing, Mass Communication, Business Administration, or a related field.

Responsibilities

• Manage multiple LinkedIn, Instagram, and YouTube channels for the group.

Skills

Social media marketing

Content creation

SEO & website optimization

Email marketing

Brand management

Education

Master's degree in Marketing, Mass Communication, Business Administration, or a related field

Tools

Ubersuggest

Job description

Key Responsibilities 1. Digital Marketing & Social Media

• Manage multiple LinkedIn, Instagram, and YouTube channels for the group.
• Plan, schedule, publish, and monitor social media content.
• Execute campaigns focused on increasing followers, engagement, and brand awareness.
• Coordinate with designers and in-house leaders for timely content delivery.
• Track social media performance and prepare monthly reports with insights and recommendations.

2. Website Management

• Coordinate website updates, including content, blogs,images, and landing pages.
• Have working experience ofUbersuggest to implement SEOmeasuresimprovingwebsite visibility and search rankings.
• Coordinate with website development and AMC vendors for maintenance and issue resolution.

3. Events & Exhibitions

• Liaise with vendors for stall fabrication, branding, giveaways, printing, and event logistics.
• Ensure marketing materials are prepared before each event.
• Support on-site event execution whenever required.

4. Marketing Collateral & Brand Assets

• Coordinate creation and updates of brochures, presentations, corporate profiles,sales collateral,corporate video etc.
• Coordinate production of giveaways and promotional merchandise.
• Support development and maintenance of brand guidelines.

5. Internal Communication, Email Marketing & Advertising

• Coordinate email marketing campaigns.
• Manage internal communication initiatives.
• Ensure consistency of messaging across all communication channels.

Preferred Qualifications

• Master's degree in Marketing, Mass Communication, Business Administration, or a related field.
• 2 to 5 years of experience in marketing, branding, communications, or digital marketing.
• Experience coordinating agencies, vendors, or events is preferred.
• Experience in B2B, logistics, shipping, manufacturing, or industrial sectors will be an added advantage.