Senior Digital Marketing Specialist

Orants AI; Bengaluru; Remote; INR 1,000,000 - 1,800,000; Full time

Job summary

A cutting-edge technology company is looking for a Senior Digital Marketing Specialist to lead digital campaigns and elevate brand presence. You will develop and execute comprehensive marketing strategies across SEO, SEM, social media, and content marketing. The ideal candidate has over 5 years of experience in digital marketing with proven expertise in analytics and communication. This role offers a flexible work schedule and a remote-first environment.

Qualifications

• 5+ years of experience in digital marketing with a strong portfolio.
• Proven expertise in SEO, SEM, social media marketing, content strategy, and email marketing.
• Excellent analytical skills to interpret data into actionable insights.

Responsibilities

• Develop and execute digital marketing strategies across various channels.
• Lead and manage digital campaigns, ensuring alignment with business objectives.
• Analyze market trends and campaign performance for optimization.

Skills

Digital marketing

SEO

SEM

Social media marketing

Content strategy

Email marketing

Google Analytics

Marketing automation tools

Job description

About ORANTS AI:

ORANTS AI is a cutting-edge technology company at the forefront of AI and Big Data innovation. We specialize in developing advanced marketing and management platforms, leveraging data mining, data integration, and artificial intelligence to deliver efficient and impactful solutions for our corporate clients. We're a dynamic, remote-first team committed to fostering a collaborative and flexible work environment.

Salary: 10 - 18 LPA + Variable Location: Remote (India) Work Schedule: Flexible Working Hours

Are you a seasoned digital marketing professional with a passion for driving growth through innovative strategies? ORANTS AI is seeking a Senior Digital Marketing Specialist to lead our digital campaigns and elevate our brand presence. You'll be instrumental in shaping our online narrative, optimizing performance, and expanding our reach in the AI and Big Data landscape.

Responsibilities

• Develop and execute comprehensive digital marketing strategies across SEO, SEM, social media, content marketing, email marketing, and analytics.
• Lead and manage digital campaigns from ideation to execution, ensuring alignment with business objectives.
• Analyze market trends, competitor activities, and campaign performance to identify opportunities for optimization and growth.
• Collaborate with sales, product, and content teams to ensure consistent messaging and maximize impact.
• Implement and manage marketing automation tools and CRM systems.
• Provide strategic insights and recommendations based on data-driven analysis.

Requirements

• 5+ years of experience in digital marketing, with a strong portfolio of successful campaigns.
• Proven expertise in SEO, SEM, social media marketing, content strategy, and email marketing.
• Proficient in Google Analytics, Google Ads, social media analytics platforms, and marketing automation tools.
• Excellent analytical skills with the ability to interpret data and translate it into actionable insights.
• Strong communication and interpersonal skills.
• Self-motivated, highly organized, and able to work independently in a remote environment.