" Senior Creative Strategist"

Odigma; Bengaluru; On-site; INR 800,000 - 1,200,000; Full time

Job summary

A digital marketing firm in Bengaluru is seeking a creative Digital and Content Strategist to craft innovative content strategies across various platforms. You will lead initiatives that enhance brand narratives and engage audiences effectively. Ideal candidates have strong copywriting skills, an understanding of digital ecosystems, and a passion for storytelling. This full-time role is perfect for those with a mid-senior level of experience in marketing and sales.

Qualifications

• A deep understanding of digital platforms and content ecosystems.
• Strong copywriting and storytelling skills.
• A passion for brand voice, visual culture, and online engagement.
• The ability to balance creativity with performance‑based thinking.
• An eye for trends and the confidence to break them when needed.

Responsibilities

• Craft and lead innovative content strategies across social media, web, email, and more.
• Spot emerging trends and pivot strategies to keep our content cutting‑edge.
• Collaborate with designers, content creators, SEO & SEM teams, and digital analysts to create seamless brand experiences.
• Monitor engagement metrics and optimize strategies for performance.
• Identify content gaps and opportunities in brand messaging.
• Develop campaign ideas that stand out, spark conversation, and deliver impact.

Skills

Social media campaigns

Copywriting

Creativity

Strategy

Job description

Who We’re Looking For

We’re on the hunt for a Digital and Content Strategist—someone who is part trendsetter, part storyteller, and all‑in when it comes to creativity. You’ll help steer the direction of brand narratives, keep our digital voice sharp and fresh, and ensure our content is not just seen but remembered.

What You’ll Do

• Craft and lead innovative content strategies across social media, web, email, and more.
• Spot emerging trends and pivot strategies to keep our content cutting‑edge.
• Collaborate with designers, content creators, SEO & SEM teams, and digital analysts to create seamless brand experiences.
• Monitor engagement metrics and optimize strategies for performance.
• Identify content gaps and opportunities in brand messaging.
• Develop campaign ideas that stand out, spark conversation, and deliver impact.

What You Bring

• A deep understanding of digital platforms and content ecosystems.
• Strong copywriting and storytelling skills.
• A passion for brand voice, visual culture, and online engagement.
• The ability to balance creativity with performance‑based thinking.
• An eye for trends and the confidence to break them when needed.

Skills

Social media campaigns, copywriting, creativity, strategy.

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Sales

Industries

Advertising Services