Senior Copywriter

AGENCY09; Mumbai; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

AGENCY09 is seeking a Senior Copywriter in Mumbai to develop campaigns across Consumer, Corporate, and BFSI sectors. You will craft compelling copy, translate insights into strategic storytelling, and collaborate with cross-functional teams to solve business challenges.

Ideal candidates have 3+ years in an advertising or digital agency, strong writing and editing skills, and comfort with research-driven ideation. The role emphasizes growth, experimentation, and cross-brand collaboration.

Qualifications

• 3+ years in Advertising/Branding or Digital Agency.
• Strong conceptual thinking and campaign development skills.
• Excellent writing, editing, and storytelling abilities.
• Ability to convert research and insights into impactful creative ideas.
• Experience working on BFSI or willingness to work on BFSI.
• Ability to manage multiple brands, projects, and deadlines.
• Strong communication, presentation, and collaboration skills.
• Familiarity with AI-powered research and creative tools is an added advantage.

Responsibilities

• Lead creative development across integrated campaigns, digital, social media, films, presentations, and brand communication.
• Conduct in-depth consumer, category, competitor, and cultural research to uncover actionable insights.
• Develop compelling copy across multiple formats—from long-form storytelling to high-impact digital content.
• Simplify complex industries, especially BFSI, into engaging and easy-to-understand communication.
• Collaborate with Creative, Strategy, Design, and Client Servicing teams to develop strong creative solutions.
• Mentor and guide junior copywriters through regular feedback and creative reviews.
• Present concepts confidently to both internal teams and clients.
• Stay updated with emerging trends in culture, technology, AI, and consumer behaviour.

Skills

Copywriting

Editing

Storytelling

Research

Communication

Presentation

Collaboration

AI-powered tools

Tools

AI-powered tools

Job description

At AGENCY09, we believe great creativity starts with great understanding.

We're looking for a Senior Copywriter who can think beyond words and create ideas backed by research, strategy, and consumer insights. You'll work across a diverse portfolio of brands including Consumer, Corporate, and BFSI, developing campaigns that solve business challenges through powerful storytelling.

If you're naturally curious, love understanding people, and enjoy turning insights into impactful communication, we'd love to meet you.

Key Responsibilities

Senior Copywriter

Location: Bandra West, Mumbai

Experience: 3+ Years

Employment Type: Full-Time

About the Role

At AGENCY09, we believe great creativity starts with great understanding.

We're looking for a Senior Copywriter who can think beyond words and create ideas backed by research, strategy, and consumer insights. You'll work across a diverse portfolio of brands including Consumer, Corporate, and BFSI, developing campaigns that solve business challenges through powerful storytelling.

If you're naturally curious, love understanding people, and enjoy turning insights into impactful communication, we'd love to meet you.

Key Responsibilities

• Lead creative development across integrated campaigns, digital, social media, films, presentations, and brand communication.
• Conduct in-depth consumer, category, competitor, and cultural research to uncover actionable insights.
• Develop compelling copy across multiple formats—from long-form storytelling to high-impact digital content.
• Simplify complex industries, especially BFSI, into engaging and easy-to-understand communication.
• Collaborate with Creative, Strategy, Design, and Client Servicing teams to develop strong creative solutions.
• Mentor and guide junior copywriters through regular feedback and creative reviews.
• Present concepts confidently to both internal teams and clients.
• Stay updated with emerging trends in culture, technology, AI, and consumer behaviour.

Requirements

• 3+ years of experience in an Advertising, Branding, or Digital Agency.
• Strong conceptual thinking and campaign development skills.
• Excellent writing, editing, and storytelling abilities.
• Ability to convert research and insights into impactful creative ideas.
• Experience working on or willingness to work on research-intensive categories like BFSI.
• Ability to manage multiple brands, projects, and deadlines efficiently.
• Strong communication, presentation, and collaboration skills.
• Familiarity with AI-powered research and creative tools is an added advantage.

You’ll Stand Out If You

• Believe research is the foundation of great creativity.
• Are curious before being creative.
• Enjoy solving business problems—not just writing copy.
• Love working across diverse industries, including BFSI, Healthcare, Retail, Technology, and Lifestyle.
• Thrive in collaborative environments and enjoy learning, experimenting, and challenging conventional thinking.

Why Join AGENCY09?

• Work with leading brands across multiple industries.
• Be part of an award-winning independent creative agency.
• Collaborate with passionate strategists, designers, creators, and marketers.
• Freedom to experiment, learn, and build impactful campaigns.
• A culture that values ownership, creativity, and continuous growth.

Think you can turn insights into ideas that people remember?