Senior Copywriter

Pixelfox; Mumbai; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

Pixelfox in Mumbai is seeking a storyteller who crafts scroll-stopping social media posts, compelling campaign ideas, and engaging scripts. You will develop content that resonates across platforms and collaborate across disciplines to bring creative ideas to life.

You will mentor junior writers, maintain a consistent tone of voice, and stay ahead of digital trends, ensuring high-quality storytelling for multiple brands and formats.

Qualifications

• 5–7 years of copywriting experience, preferably in a digital or creative setting.
• Strong storytelling, ideation, and adaptable writing across brands.
• Proven scriptwriting experience for reels, videos, and campaigns.

Responsibilities

• Write compelling copy for social media, digital campaigns, and brand communications.
• Conceptualize creative campaign ideas and develop resonant content.
• Write scripts for reels, videos, brand films, and digital ads.
• Translate objectives into strong concepts and storytelling.
• Collaborate with designers, strategists, video editors and account teams.
• Develop brand narratives and maintain tone of voice consistency.
• Mentor junior writers and raise overall creative quality.
• Stay updated with digital trends and emerging formats.

Skills

Storytelling

Copywriting

Scriptwriting

Multi-brand writing

Social media content

Campaign ideation

Attention to detail

Job description

We're looking for a storyteller who knows the power of words - whether it's a scroll-stopping social media post, a compelling campaign idea, or a script that brings a story to life.

Key Responsibilities:

• Write compelling, engaging, and impactful copy for social media, digital campaigns, and brand communication.
• Conceptualize creative campaign ideas and develop content that resonates with audiences across platforms.
• Write scripts for reels, videos, brand films, digital ads, and other audio-visual formats.
• Translate brand objectives and consumer insights into strong creative concepts and storytelling.
• Collaborate with designers, strategists, video editors, and account teams to bring creative ideas to life.
• Develop strong brand narratives and maintain consistency in tone of voice and messaging.
• Mentor junior writers and contribute to the overall creative quality of the team.
• Stay updated with digital trends, pop culture, and emerging content formats.

Looking for:

• 5-7 years of experience in copywriting, preferably in a digital or creative agency.
• Strong conceptual thinking, storytelling, and creative writing skills.
• Proven experience in writing scripts for reels, videos, brand films, and digital campaigns.
• A strong portfolio showcasing both copywriting and scriptwriting work.
• Ability to write for multiple brands and adapt to different tones of voice.
• Experience in social media content, campaign ideation, and digital-first communication.
• Excellent command over language, attention to detail, and the ability to manage multiple projects.
• Someone who can think beyond the brief and bring fresh creative perspectives to the table.