Copywriter (Digital Marketing Agency)

BTB Digital; Delhi; Sur place; INR 600 000 - 900 000; Plein temps

Résumé du poste

BTB Digital is seeking a mid-level copywriter with a creative mindset and strong storytelling skills in Delhi. The role requires 2–4 years of hands-on content creation across blogs, social media, ad campaigns, and short video scripts for B2B and B2C brands.

You will research topics, develop clear copy, and collaborate with internal teams and clients to ensure campaigns meet objectives while maintaining brand voice. Strong editing and project management abilities are essential.

Qualifications

• Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.
• Minimum 3–4 years of professional content/copywriting experience, preferably with a digital agency.
• Strong storytelling, research, and collaboration skills.

Responsabilités

• Research industry topics to ensure accuracy and relevance.
• Write blogs, social media posts, ad copies, short video scripts, emails, and website content.
• Collaborate with designers, marketers, and clients to meet objectives.
• Edit and proofread for clarity, originality, and brand tone.
• Manage multiple briefs and deliver high-quality content within deadlines.
• Translate briefs into compelling copy concepts and campaign ideas.
• Ensure consistency of tone and branding across content.

Connaissances

Storytelling

Creativity

Editing

Research

Time management

Team collaboration

Formation

Bachelor’s degree in English, Journalism, Marketing, Communications, or related field

Description du poste

Overview

We are looking for a mid-level copywriter with a creative mindset and a strong grasp of storytelling. The ideal candidate has 2-4 years of hands-on experience crafting compelling content across blogs, social media, ad campaigns, and short video scripts for B2B and B2C brands.

Job Requirements

Education:

Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.

Experience:

Minimum 3-4 years of professional content/copywriting experience, preferably with a digital agency.

Key Responsibilities:

Research: Conduct basic to in-depth research on industry topics to ensure accuracy and relevance.

Content Development: Write clear, engaging content across formats - blogs, social media posts, ad copies, short video scripts, emailers, and website content.

Collaboration: Work closely with the internal team and client stakeholders to develop content that meets objectives.

Editing: Draft, refine, and proofread your work to ensure clarity, originality, and adherence to brand tone.

Project Management: Manage multiple briefs and deliver high-quality content within deadlines.

Creative Adaptation: Interpret briefs and translate them into compelling copy concepts.

Strategic Input: Contribute ideas and bring fresh thinking to brand content and campaigns.

Passion for Writing: Strong interest in creating thoughtful, well-crafted content.

Creative Ideation: Ability to brainstorm and present new, relevant ideas.

Campaign Thinking: Understanding of social media content formats and digital campaigns.

Design Sensibility: Ability to visualize how copy and design work together; awareness of current digital and creative trends.

Team Collaboration: Comfortable working with designers, marketers, and project leads.

Positive Attitude: Open, adaptable, and solution-oriented.

Time Management: Efficient with deadlines and capable of handling multiple projects.

Brand Consistency: Maintain tone, clarity, and consistency across all communication.

Ready to make an impact with your writing? Join our team and help us craft content that drives success for our clients.