Senior Copywriter

FINVASIA; Mumbai; On-site; INR 1,800,000 - 3,000,000; Full time

Job summary

Finvasia is seeking a sharp, detail-oriented Copywriter with strong financial domain expertise to shape high-impact communication across our digital, product, and brand touchpoints.

The role requires simplifying complex financial concepts, maintaining a consistent editorial voice, and collaborating with Marketing, Product, Compliance, and CX to ensure accurate, compliant content across websites, apps, emails, and campaigns.

Qualifications

• 8+ years of professional copywriting experience with at least 4+ years in financial services, fintech, broking, wealth management, or BFSI.
• Strong command of writing for both brand and performance channels.
• Ability to simplify technical or regulatory content without losing accuracy.
• Experience writing within compliance frameworks (SEBI / FCA / CySEC / FINRA, etc., as applicable).
• Excellent grammar, storytelling, and editorial judgment.
• Understanding of global markets, trading workflows, investment products, and financial terminology (preferred).

Responsibilities

• Develop clear, concise, and compelling copy for websites, landing pages, emailers, app screens, push notifications, and performance campaigns.
• Write long-form content including blogs, guides, playbooks, and thought-leadership articles on financial products and markets.
• Convert complex financial concepts into simple, user-friendly content.
• Partner with Product, Design, and Compliance teams to ensure all communication is accurate, consistent, and compliant with financial regulations.
• Optimise performance-led communication for CTR, CVR, and user activation metrics.
• Maintain and evolve brand tone-of-voice and editorial guidelines.
• Conduct research on market trends, competitors, and financial topics to strengthen content authority.
• Proofread and edit copy to ensure error-free execution across all platforms.

Skills

Copywriting

Financial services

Brand and performance copy

Regulatory/compliance writing

Editing & proofreading

Market knowledge

Job description

Department: Marketing & Brand

Experience: 8+ years

Employment Type: Full-time

About the Role

We’re looking for a sharp, detail-oriented Copywriter with strong financial domain expertise to shape high-impact communication across our digital, product, and brand touchpoints. This role requires someone who can simplify complex financial concepts, write with absolute clarity, and maintain a consistent editorial voice across the brand.

You will work closely with Marketing, Product, Compliance, and CX teams to deliver content that is accurate, engaging, and compliant with industry standards.

Key Responsibilities

• 1. Develop clear, concise, and compelling copy for websites, landing pages, emailers, app screens, push notifications, and performance campaigns.
• 2. Write long-form content including blogs, guides, playbooks, and thought-leadership articles on financial products and markets.
• 3. Convert complex financial concepts (stocks, global markets, derivatives, regulations, investing workflows) into simple, user-friendly content.
• 4.Partner with Product, Design, and Compliance teams to ensure all communication is accurate, consistent, and compliant with financial regulations.
• 5. Optimise performance-led communication for CTR, CVR, and user activation metrics.
• 6. Maintain and evolve brand tone-of-voice and editorial guidelines.
• 7. Conduct research on market trends, competitors, and financial topics to strengthen content authority.
• 8. Proofread and edit copy to ensure error-free execution across all platforms.

Required Skills & Experience

• 1. 8+ years of professional copywriting experience with at least 4+ years in financial services, fintech, broking, wealth management, or BFSI.
• 2.Strong command of writing for both brand and performance channels.
• 3.Ability to simplify technical or regulatory content without losing accuracy.
• 4.Experience writing within compliance frameworks (SEBI / FCA / CySEC / FINRA, etc., as applicable).
• 5.Excellent grammar, storytelling, and editorial judgment.
• 7.Understanding of global markets, trading workflows, investment products, and financial terminology (preferred).

Why Join Finvasia

Finvasia is a multi-disciplinary, multinational organisation that owns and operates over a dozen brands across financial services, technology, real estate and healthcare verticals.

Over the last 13 years of our history, Finvasia has managed funds for some of the notable hedge funds of the Wall street, launched the first and only commission free ecosystem for listed and fee based financial products in India, provided technology to some of the notable listed and unlisted financial services entities across the globe, launched medically proven diabetes reversal program and engaged scientist from various specialised fields to build nano and micro medical devices that can monitor and assist in various body functions.

In the last 13 years, we have catered to a few million clients in over 180 countries directly or via one of our subsidiaries.

Some of the notable brands owned by Finvasia are Fxview, Shoonya, Zulutrade, AAAfx, ACT Trader, CapitalWallet, Gini Health, bodyLoop, StackFlow, Finvasia estates, and portfolios.com

Our team comprises over 350 employees that work in our offices across India, UK, Greece, Cyprus, Canada, Mauritius and USA.

Our team enjoys a collegiate environment and get to work across a multitude of brands, products, technologies, and industry segments and get an opportunity to get more global exposure while working with teams from different parts of the globe.

As a company, Finvasia is an equal opportunity employer that respects and encourages diversity and inclusion.