Senior AEO & GEO Consultant

Software Co ?; Ahmedabad District; In loco; INR 900.000 - 1.500.000; Tempo pieno

Descrizione del lavoro

Software Co. in Ahmedabad seeks an experienced AEO & GEO Consultant to optimize brand visibility across AI-powered search engines, including ChatGPT, Gemini, and Perplexity. The role focuses on entity optimization, semantic content structuring, and LLM discoverability.

You will collaborate with content, development, and marketing teams to implement strategies, monitor performance, and stay abreast of generative AI trends.

Competenze

• 4+ years in AEO, GEO or related AI search optimization roles.

Mansioni

• Develop AEO and GEO strategies.
• Improve brand visibility across AI platforms like ChatGPT, Gemini, Perplexity.
• Optimize website content for AI-referenced citations.
• Create content strategies for conversational queries.
• Implement entity-based optimization and knowledge graphs.
• Structure content using schema markup and FAQs.
• Monitor AI search visibility and track performance.

Conoscenze

AEO

GEO

AI search optimization

LLMs

Entity SEO

Schema markup

Content strategy

Analytical skills

Cross-functional

Strumenti

Ahrefs

SEMrush

Google Search Console

GA4

Descrizione del lavoro

Experience: 4+ Years

Location: Ahmedabad (Work From Office)

About Software Co.

Software Co is a dynamic and rapidly growing software and app development agency with its headquarters in Australia and a state-of-the-art development center in Ahmedabad, India. We collaborate with industry leaders and innovative startups to provide top-notch product planning, design, and technology solutions, delivering world-class software applications.

Software Co is at an exciting growth stage in India and looking for thinkers, problem solvers, and experienced professionals to join our team in Ahmedabad.

Job Overview

We are seeking an experienced and strategic AEO & GEO Consultant with expertise in optimizing brand visibility across AI-powered search engines, generative AI platforms, and answer engines.

The ideal candidate will be responsible for developing and implementing strategies that improve brand discoverability, citations, mentions, and recommendations across platforms such as ChatGPT, Google AI Overviews, Gemini, Perplexity, and other emerging AI-driven search platforms.

This role requires a strong understanding of AI search behaviour, entity optimization, semantic content structuring, and Large Language Model (LLM) discoverability to strengthen brand presence in the evolving AI search ecosystem.

Key Responsibilities

• Develop and implement Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) strategies.
• Improve brand visibility, mentions, citations, and recommendations across AI-powered platforms such as ChatGPT, Gemini, Perplexity, and Google AI Overviews.
• Optimize website content to improve its chances of being referenced and cited by AI-generated answers.
• Develop content strategies focused on conversational queries, user intent, and question-based search behaviour.
• Implement entity-based optimization and knowledge graph strategies to strengthen brand recognition across AI platforms.
• Structure content using relevant schema markup, structured data, FAQs, and other machine-readable formats.
• Optimize content for LLM understanding, retrieval, and discoverability.
• Conduct AI search visibility audits to identify opportunities for improving brand presence across generative search platforms.
• Monitor brand mentions, AI citations, share of voice, and competitor visibility across AI search ecosystems.
• Identify how AI platforms retrieve, interpret, and present information and implement strategies accordingly.
• Develop strategies to improve brand authority, credibility, and online information consistency.
• Conduct competitor analysis to understand their AI search presence and identify content gaps.
• Collaborate with content writers, developers, and marketing teams to execute AEO and GEO strategies.
• Track performance through relevant analytics, AI visibility monitoring tools, and reporting frameworks.
• Stay updated with developments in generative AI, LLMs, AI search algorithms, and emerging optimization techniques.

Required Skills & Experience

• 4+ years of experience in AEO, GEO, AI Search Optimization, or related digital search optimization roles.
• Strong understanding of Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO).
• Hands‑on experience optimizing brand visibility across ChatGPT, Gemini, Perplexity, and Google AI Overviews.
• Strong knowledge of LLMs, generative AI search behaviour, and AI-driven content discovery.
• Expertise in entity SEO, semantic search, knowledge graphs, and structured data.
• Experience with schema markup, JSON‑LD, FAQ schema, and structured content formats.
• Understanding of content optimization for AI-generated answers and conversational search queries.
• Ability to conduct AI visibility audits, citation analysis, and competitor benchmarking.
• Familiarity with tools such as Ahrefs, SEMrush, Google Search Console, GA4, and AI visibility tracking platforms.
• Strong analytical skills with the ability to interpret data and develop actionable strategies.
• Excellent communication, research, and strategic planning skills.
• Ability to work independently and collaborate with cross‑functional teams.

Preferred Skills

• Experience working with international clients and competitive global markets.
• Understanding of how LLMs retrieve, process, and reference web content.
• Familiarity with AI search monitoring and brand visibility tools.
• Knowledge of digital brand authority, online reputation, and content credibility strategies.
• Awareness of emerging AI search technologies and generative search trends.