Search & Social - Analyst

Annalect, Omnicom Media Group India Private Limited.; Maharashtra; On-site; INR 500,000 - 900,000; Full time

Job summary

Omnicom Global Solutions is seeking a social media marketing professional with 2–4 years of hands-on experience to manage and optimize client campaigns across Meta, Twitter, Snapchat, LinkedIn, and Google/Bing platforms. The role requires a full-time graduate degree, passion for digital marketing, and Google AdWords certification.

You will develop ad copies, perform bid optimization, monitor budgets, and deliver insights to improve overall campaign performance.

Qualifications

• Full-time graduate degree mandatory.
• Experience managing social campaigns on Meta, Twitter, Snapchat, and LinkedIn.
• Passion for social media and internet marketing industries.
• Demonstrable knowledge of latest trends in PPC, onsite marketing, and usability.
• Google AdWords certification is a must.
• 2 to 4 years’ experience in social media marketing with demonstrated successes.
• Proficiency in MS Excel, PowerPoint, and Word.

Responsibilities

• Setup campaigns, activate, optimize, and report across various social media platforms like Meta, Instagram, Twitter, Snapchat, etc.
• Post and boost client content on various social channels
• Manage daily budget pacing
• Demonstrate proficiency with basic bid management and optimizations
• Monitor and optimize campaigns appropriately based on clients’ goals and data analysis.
• Responsible for managing paid campaigns on Google AdWords and Bing platforms
• Developing Ad copies, keyword insights and bid optimization
• Budget allocations for different campaigns
• Work with agency partner to provide recommendations to improve campaign performance
• Provide analysis and insights to optimize overall account performance

Skills

Social media marketing

PPC knowledge

Data analysis

Excel/PowerPoint

Google Ads

Education

Bachelor's degree

Tools

Google AdWords

Bing Ads

Job description

About Omnicom Global Solutions

Omnicom Global Solutions (OGS) is Omnicom's integrated solutions engine, bringing together a global talent community and connected capabilities to build adaptive, future-ready solutions.

As an integral part of Omnicom, the world's leading marketing and sales company, OGS helps agencies and clients navigate what's next through expertise spanning Media, Data & Analytics, Technology, Creative, Strategy & Insights, MarTech, Commerce, Healthcare, and Business Support Solutions.

With over 8,000 professionals across India, the Philippines, and Colombia, and a growing global footprint, OGS combines deep domain expertise with scaled delivery to drive innovation, accelerate growth, and create meaningful business impact.

At OGS, the future is tested, built, and scaled every day for some of the world's most ambitious agencies, brands, and clients.

Let’s build what’s next.

Responsibilities

• Setup campaigns, activate, optimize, and report across various social media platforms like Meta, Instagram, Twitter, Snapchat, etc.
• Post and boost client content on various social channels
• Manage daily budget pacing
• Demonstrate proficiency with basic bid management and optimizations
• Monitor and optimize campaigns appropriately based on clients’ goals and data analysis.
• Responsible for managing paid campaigns on Google AdWords and Bing platforms
• Developing Ad copies, keyword insights and bid optimization
• Budget allocations for different campaigns
• Work with agency partner to provide recommendations to improve campaign performance
• Provide analysis and insights to optimize overall account performance

Qualifications

• A full-time graduate degree (Mandatory)
• Managed social campaigns on platforms like Meta, Twitter, Snapchat, and LinkedIn
• Passion for social media and internet marketing industries
• Demonstrable knowledge of latest trends in PPC, onsite marketing, and usability
• Good understanding of paid search services like Google and Bingi>
• Google AdWords certification is a must
• Professional Skills & Qualifications:
• 2 to 4 years’ experience in social media marketing with demonstrated successes
• Proficiency in MS Excel, PowerPoint, and Word.