SDR Lead (India)

Pepper; Mumbai; On-site; INR 2,500,000 - 4,000,000; Full time

Job summary

Pepper in Mumbai seeks an experienced leader to build and scale an SDR/BDR and ABM function. You will generate pipeline, drive meeting creation, and motivate teams through coaching and strong leadership.

You will stay closely aligned with marketing to optimize lead-generation campaigns and track results to hit sales goals. Lead the day-to-day management of a high-performing team, recruit top talent, and instill scalable processes.

Qualifications

• 8+ years in tech sales leadership.
• Experience building SDR/BDR and ABM programs.
• Ability to partner with Marketing to drive lead generation and pipeline.

Responsibilities

• Oversee a team of sales development reps.
• Recruit and hire A+ talent with scalable processes; coach leaders on interview best practices.
• Coach the team on identifying high-potential customers and personalizing outreach; perform SDR duties as needed.
• Own day-to-day people management: 1:1s, coaching, feedback, and skills development.
• Drive daily/weekly accountability to meet metrics and development goals.
• Balance outbound and inbound activity for enterprise prospecting and meeting setting.
• Ensure timely inbound follow-up and adherence to compliance metrics; align with Marketing on goals.
• Build and scale ABM motion with Marketing; focus reps on target accounts.
• Handle difficult conversations with empathy while driving business outcomes.

Skills

Leadership

Coaching

Team building

Recruiting

ABM strategy

Outbound prospecting

Stakeholder management

Pipeline generation

Education

Bachelor's degree

Tools

CRM tools

Salesloft

Outreach

LinkedIn

Job description

We are seeking an experienced leader to build an SDR/BDR and ABM function at Pepper. You should bring a proven track record of generating pipeline, achieving sales targets, and motivating teams through leadership, coaching, and team-building. You will stay closely aligned with marketing to follow up on lead-generation campaigns, while consistently monitoring and tracking results and driving team execution to meet sales goals.

What You Will Do

• Oversee a team of sales development reps
• Recruit and hire A+ talent while running a consistent, fair, and scalable process, and coach leaders on interview best practices
• Coach the team on identifying high-potential customers, researching Pepper's value fit, personalizing messaging to prospects, and generating high-quality new business meetings. You should feel confident doing the role of an SDR yourself.
• Own day-to-day people management and development: shadowing and coaching on 1:1s and calls, mock role plays, delivering feedback, and developing SDR skills
• Drive accountability and development of the team daily and weekly to meet metrics, leadership, and development goals
• Inspect and drive the right mix of outbound and inbound activity for enterprise customer prospecting to set meetings
• Drive accountability on inbound lead follow-up and ensure the team stays within compliance metrics (for example, timeliness). Collaborate with Marketing to track results and align on goals.
• Build and scale the ABM motion in partnership with marketing, focusing reps on the right target accounts
• Proactively handle difficult conversations with empathy while driving accountability and keeping business goals in mind

Experience You Will Need

• Background in tech sales and 8+ years of overall experience. We want leaders who will lead and inspire their team with experienced knowledge of the tech industry.
• Working knowledge of lead management and outbound prospecting strategy
• Ability to thrive in a dynamic, high-pressure environment
• Polished written and presentation skills, with a high degree of comfort engaging senior leadership
• Proven skills in cold calling and email outreach
• Strong coaching skills at both the rep and leader level
• A strong track record of selling, and the ability to translate that skill set to early-in-career reps

Preferred Qualifications

• 4+ years of experience leading a team of reps
• Background in tech sales, with experienced knowledge of the tech industry to lead and inspire the team
• Working knowledge of top-of-the-funnel sales processes and strategy