Salesforce Marketing Cloud Specialist

SourcingXPress; Maharashtra; On-site; INR 1,000,000 - 1,500,000; Full time

Job summary

SourcingXPress is looking for a Salesforce Marketing Cloud Specialist with 5–6 years of hands-on experience. The role involves designing, building, and optimizing data-driven customer engagement solutions.

Key skills include strong expertise in AMPscript, SQL, Automation Studio, and Journey Builder. The ideal candidate will also have a good understanding of digital marketing concepts and the ability to deliver personalized customer journeys.

Qualifications

• 5–6 years of hands-on experience in Salesforce Marketing Cloud.
• Strong expertise in AMPscript, SQL, Automation Studio, and Journey Builder.
• Experience integrating Marketing Cloud with social media and advertising platforms.

Responsibilities

• Design, build, and optimize data-driven customer engagement solutions.
• Measure and present campaign ROI.
• Deliver personalized customer journeys.

Skills

Salesforce Marketing Cloud

AMPscript

SQL

Automation Studio

Journey Builder

Salesforce Data Cloud

Marketing Cloud Intelligence (Datorama)

Digital marketing concepts

Integrating Marketing Cloud with social media

Analytical skills

Job description

Job Description

We are seeking a Salesforce Marketing Cloud Specialist with 5–6 years of hands‑on experience to design, build, and optimize data‑driven customer engagement and marketing automation solutions.

Required Skills & Qualifications

• 5–6 years of hands‑on experience in Salesforce Marketing Cloud
• Strong expertise in AMPscript, SQL, Automation Studio, and Journey Builder
• Basic working knowledge of Salesforce Data Cloud
• Experience with Marketing Cloud Intelligence (Datorama)
• Strong understanding of digital marketing concepts, including retargeting and audience segmentation
• Experience integrating Marketing Cloud with social media and advertising platforms
• Proven ability to design and deliver personalized customer journeys
• Strong analytical skills with the ability to measure and present campaign ROI
• Excellent communication and stakeholder management skills