Sales Representative

Smart4talent; Gurugram District; On-site; INR 300,000 - 450,000; Full time

Job summary

Smart4talent is seeking a Sales Representative to drive volume growth, expand retail distribution, and ensure market visibility of spice products across assigned territories.

The role focuses on building strong retailer and distributor relationships to maintain brand leadership in the spice category, with extensive travel within the beat and ownership of local sales targets.

Qualifications

• 1-3 years of experience in FMCG sales, spice/masala or food staples preferred.
• Strong negotiation and relationship-building skills.
• Basic numerical ability for margins and discounts.

Responsibilities

• Sales Execution: meet daily and monthly secondary sales targets by visiting retail outlets per a fixed PJP.
• Distribution Expansion: onboard new outlets to increase Numeric Distribution of the spice portfolio.
• Merchandising: ensure Eye-Level placement and POS material placement (danglers, dispensers).
• Stock Management: monitor distributor stock and ensure fresh supply using FIFO principles.
• Reporting: log daily calls, orders, and competitor activities using SFA apps.

Skills

Negotiation

Relationship building

Numerical ability

Education

High School Diploma or Bachelor's degree

Job description

Job Summary

The Sales Representative will be responsible for driving volume growth, expanding retail distribution, and ensuring the visibility of our spice products across assigned territories. This role focuses on building strong relationships with retailers and distributors to ensure our brand remains the market leader in the category.

Key Responsibilities

• Sales Execution: Achieve daily and monthly secondary sales targets by visiting retail outlets (Kirana, supermarkets, and wholesalers) according to a fixed Permanent Journey Plan (PJP).
• Distribution Expansion: Identify and onboard new outlets to increase the \"Numeric Distribution\" of the spice portfolio.
• Merchandising: Ensure \"Eye-Level\" placement of products on shelves and execute the placement of Point-of-Sale (POS) materials like danglers and dispensers.
• Stock Management: Monitor distributor stock levels and ensure a fresh supply of products using FIFO (First-In, First-Out) principles to prevent expiries.
• Reporting: Use Sales Force Automation (SFA) apps to log daily calls, orders, and competitor activities (pricing, schemes, etc.).

Candidate Profile

• Experience: 1-3 years in FMCG sales. Previous experience in spices, masalas, or food staples is highly preferred.
• Skills: Strong negotiation, relationship building, and basic numerical ability for calculating margins and discounts.
• Requirements: Must own a two-wheeler with a valid license and be willing to travel extensively within the assigned beat.
• Education: High School Diploma or Bachelor's degree in any field.