Sales Marketing Manager

Karamtara Engineering Pvt. Ltd.; India; On-site; INR 2,500,000 - 4,000,000; Full time

Job summary

Karamtara Engineering Pvt. Ltd. seeks a seasoned Sales & BD leader for its Defence product, based at the Nagpur plant with occasional travel to the site.

The role targets development of defence customers, agencies, and partners within India, Europe, and Israel, achieving sales targets and coordinating technical and commercial needs. The ideal candidate has 10–15 years of experience in defence sales or related government procurement, with a track record in large institutional accounts and

Qualifications

• Bachelor's degree in Engineering, Business Administration, Marketing, or a related field.
• MBA/PGDM in Sales & Marketing will be an added advantage.
• Experience in defence, ammunition, explosives sales only preferred.

Responsibilities

• Drive sales and business development for the Defence product in India, Europe, and Israel.
• Develop and execute sales strategies; build a strong sales pipeline.
• Coordinate technical and commercial requirements with internal teams.
• Prepare and submit bids, quotations, and proposals; manage pricing and contracts.
• Maintain relationships with defence customers and authorized agencies.

Education

Bachelor's degree in Engineering, Business Administration, Marketing, or a related field

MBA/PGDM in Sales & Marketing will be an added advantage

Job description

Job Location : Plant based in Nagpur (Remote location sometimes traveling required to plant)

Experience : 10 to 15 years

Product : Defence.

1. Job Purpose

To drive sales and business development for our Defence product by identifying and developing business opportunities with defence customers, authorized agencies, and strategic partners in India, European and Israel customer. The role will be responsible for achieving sales targets, developing customer relationships, coordinating technical and commercial requirements, and supporting the organizations defence business growth.

2. Key Responsibilities

A. Sales & Business Development

• Develop and execute sales strategies for our product.
• Identify new business opportunities in the defence sector and develop a strong sales pipeline.
• Generate enquiries and convert qualified opportunities into orders.
• Achieve assigned sales and business development targets.
• Develop and maintain relationships with defence customers, authorized procurement agencies, and strategic partners.
• Track defence procurement opportunities, tenders, requirements, and upcoming projects.
• Prepare and submit commercial proposals, quotations, and other required documents in coordination with the concerned departments.
• Follow up on enquiries, quotations, negotiations, purchase orders, and payments.

B. Defence Customer & Market Management

• Develop a thorough understanding of the defence ammunition market and customer requirements.
• Maintain regular communication with relevant defence organizations and authorized stakeholders.
• Understand product specifications, quality requirements, approvals, certifications, and customer expectations.
• Monitor competitor activities, market trends, pricing, and business opportunities.
• Provide regular market intelligence and competitor analysis to management.
• Explore opportunities for long-term contracts, repeat orders, and strategic business partnerships.
• Identify and monitor relevant defence tenders and procurement opportunities.
• Coordinate with internal teams for preparation of technical and commercial tender documentation.
• Ensure timely submission of bids, quotations, and required supporting documents.
• Coordinate with Finance, Legal, Production, Quality, Technical, and other departments for commercial proposals.
• Support management in pricing, negotiation, and contract finalization.

D. Customer Coordination

• Act as the primary sales coordination point for assigned customers.
• Understand customer requirements and communicate them effectively to internal teams.
• Coordinate customer visits, product presentations, meetings, trials, inspections, and demonstrations, wherever applicable.
• Ensure timely resolution of customer queries and complaints.
• Maintain strong post-sales relationships to support repeat business.

E. Reporting & MIS

• Prepare weekly and monthly sales reports and business development updates.
• Maintain enquiry, quotation, tender, order, and customer databases.
• Track sales targets, order status, receivables, and pipeline opportunities.
• Provide regular updates to the Business Head on market developments and major opportunities.
• Maintain accurate records of customer interactions, meetings, negotiations, and follow-ups.

3. Key Performance Indicators (KPIs)

• Achievement of annual/monthly sales targets.
• New customer and business development.
• Order booking and revenue generation.
• Conversion ratio of enquiries/tenders into orders.
• Growth of defence sales pipeline.
• Customer retention and repeat business.
• Timely submission of tenders and commercial proposals.
• Collection/realization of outstanding payments.
• Market intelligence and competitor tracking.
• Customer satisfaction and relationship management.

4. Required Qualification

• Bachelor's degree in Engineering, Business Administration, Marketing, or a related field.
• MBA/PGDM in Sales & Marketing will be an added advantage.
• Experience in defence, ammunition, explosives sales only preferred.

5. Experience

• 10 to 15 years of relevant experience in Sales & Marketing / Business Development.
• Experience in defence sales, government procurement, tenders, or institutional sales will be highly preferred.
• Candidates with established defence-sector relationships and experience in handling large institutional customers will be preferred.