Sales Marketing Manager

Shriram Telelink Limited; Dadri; On-site; INR 1,200,000 - 2,400,000; Full time

Job summary

Shriram Telelink Limited in Uttar Pradesh seeks a dynamic Sales & Marketing Manager to expand the customer base and drive revenue growth.

You will lead B2B sales across industrial, infrastructure, power, railway, telecom sectors, develop dealer networks and coordinate with production and dispatch to ensure timely order execution.

Experience 7–12 years preferred; candidates with hands-on market development and CRM experience will excel.

Qualifications

• B.E./B.Tech or MBA in Marketing, Sales or Business Administration preferred.
• Relevant experience in B2B sales and business development.
• Strong communication, negotiation and client relationship management skills.
• Knowledge of market development, lead generation and sales strategy.
• Proficiency in MS Excel, reporting and CRM tools.
• Strong leadership, analytical and target-oriented approach.

Responsibilities

• Develop and execute sales and marketing strategies to achieve business targets.
• Identify new business opportunities, generate leads and develop potential customers.
• Build and maintain strong relationships with clients.
• Drive B2B sales across industrial, infrastructure, power, railway, telecom sectors.
• Develop dealer, distributor and channel partner networks.
• Prepare sales forecasts, MIS reports and management updates.
• Lead, mentor and monitor the sales team to meet targets.
• Coordinate with Production, PPC, Purchase, Accounts and Dispatch teams for orders.

Skills

B.E./B.Tech

MBA in Marketing

B2B sales

CRM tools

MS Excel

Negotiation

Lead generation

Team leadership

Education

B.E./B.Tech or MBA in Marketing

Tools

MS Excel

CRM tools

Job description

We are hiring Sales & Marketing Manager!!

Experience: 7–12 Years

Preferred Industry: Wire & Cable Manufacturing

About the Role

We are looking for a dynamic and result-oriented Sales & Marketing Manager to lead business development initiatives, expand our customer base, strengthen market presence and drive revenue growth. The ideal candidate should have experience in B2B sales, preferably within the wire and cable manufacturing industry.

Key Responsibilities

• Develop and execute sales and marketing strategies to achieve business targets.
• Identify new business opportunities, generate leads and develop potential customers.
• Build and maintain strong relationships with existing and prospective clients.
• Drive B2B sales across industrial, infrastructure, power, railway, telecom and other relevant sectors.
• Develop dealer, distributor and channel partner networks.
• Conduct market research and competitor analysis to identify growth opportunities.
• Prepare and negotiate commercial proposals, quotations and sales agreements.
• Monitor sales pipelines, order bookings, revenue targets and customer accounts.
• Coordinate with Production, PPC, Purchase, Accounts and Dispatch teams to ensure timely order execution.
• Follow up on customer enquiries, quotations, orders and outstanding payments.
• Lead, mentor and monitor the sales team to ensure achievement of individual and departmental targets.
• Prepare sales forecasts, periodic MIS reports and management updates.

Required Qualifications & Skills

• B.E./B.Tech or MBA in Marketing, Sales or Business Administration preferred.
• Relevant experience in B2B sales and business development.
• Strong communication, negotiation and client relationship management skills.
• Knowledge of market development, lead generation and sales strategy.
• Proficiency in MS Excel, reporting and CRM tools.
• Strong leadership, analytical and target-oriented approach.

Preferred Industry Experience

Candidates with experience in Wire & Cable Manufacturing will be preferred, particularly those familiar with power cables, control cables, flexible cables and industrial cable solutions.