Sales Manager – Modern Trade (North Region)

Alliance Recruitment Agency

Mumbai

On-site

INR 1,000,000 - 1,500,000

Full time

14 days+
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Benefits offered by this job

Competitive compensation
Performance-based incentives
Career growth opportunities

Job summary

A consulting firm is seeking a Sales Manager for the North Region to drive sales and profitability through Modern Trade channels. The ideal candidate will have 5-8 years of FMCG sales experience, with proven skills in negotiation and relationship management. This role offers competitive compensation and career growth in a fast-paced environment.

Qualifications

  • MBA/Graduate with 5-8 years of FMCG sales experience, with at least 3 years in Modern Trade.
  • Experience managing key MT accounts in the West region.
  • Strong analytical, planning, and execution abilities.

Responsibilities

  • Achieve sales and growth targets through Modern Trade partners.
  • Build and sustain relationships with category managers and buyers.
  • Implement in-store promotions, activations, and visibility programs.
  • Work closely with supply chain and distributors for smooth operations.
  • Lead and motivate sales executives and merchandisers.

Skills

Negotiation skills
Relationship building
Analytical skills
Planning skills
Goal-oriented

Education

MBA/Graduate

Job description

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Opportunity to shape the Modern Trade growth journey of a high-potential FMCG brand.

Competitive compensation with performance-based incentives.

Fast-paced, entrepreneurial culture with career growth opportunities.

State: Maharashtra

Postal Code: 400705

Created Date: 2025-10-14

End Date: 2025-11-07

Experience: 5 - 8 year

Openings: 1

Primary Responsibilities :

Job Title: Sales Manager – Modern Trade (North Region)
Location: Delhi NCR
Department: Sales
Reports To: Business Head

Role Overview:
Responsible for achieving sales, visibility, and profitability through Modern Trade partners, managing key accounts, coordinating with distributors, executing trade marketing activities, and leading a team to deliver business objectives.

Key Responsibilities:

Sales & Business Development: Achieve sales and growth targets, expand distribution, and negotiate contracts and visibility agreements.

Key Account Management: Build and sustain relationships with category managers and buyers; ensure product listing, availability, visibility, and activation in key accounts; track secondary sales, offtake, fill rates, and shelf share.

Trade Marketing & Execution: Implement in-store promotions, activations, and visibility programs; ensure flawless execution of campaigns; track ROI on trade spends and shopper engagement.

Business Operations: Work closely with supply chain and distributors for smooth replenishment and deliveries; manage receivables; provide competitor insights, category trends, and market feedback.

Team Management: Lead and motivate sales executives/merchandisers; drive structured market visits and execution discipline.

Key Requirements:

MBA/Graduate with 5–8 years of FMCG sales experience, with at least 3 years in Modern Trade.

Experience managing key MT accounts in the West region (Maharashtra, Gujarat, MP, Goa, Rajasthan).

Proven negotiation and relationship-building skills with modern trade chains.

Strong analytical, planning, and execution abilities.

Ability to thrive in a dynamic, fast-growing environment.

Experience Requirements:

What We Offer:

Opportunity to shape the Modern Trade growth journey of a high-potential FMCG brand.

Competitive compensation with performance-based incentives.

Fast-paced, entrepreneurial culture with career growth opportunities.

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