Sales Manager - Cochlear Implants | Lucknow

Cochlear; Lucknow; On-site; INR 3,000,000 - 4,200,000; Full time

Job summary

Cochlear in Lucknow is seeking a results-driven Sales Manager - Systems to lead CI systems growth across Uttar Pradesh, Bihar, and Jharkhand. You will convert hospital and clinician leads, establish new implant centers, and drive market expansion through strategic account development and field engagement.

As a field-based individual contributor, you will travel up to 60% to build relationships with ENT surgeons, audiologists, and administrators, while collaborating with cross-functional teams to

Qualifications

• Bachelor degree in Engineering/Science and MBA or related science field.
• 5–10 years of outstanding sales and product specialist experience in healthcare.
• Excellent sales and influencing skills.
• Outstanding communication skills - oral, written and presentation.
• Good understanding of institutional, B2C and B2B sales processes.
• Proven ability to work independently with cross-functional influence in a complex environment.
• Ability to travel as required by role (up to 60% of the time).

Responsibilities

• Drive territory-level systems sales plans to achieve CI revenue and volume targets.
• Develop new center opportunities and onboard hospitals, clinics, and surgeons.
• Engage with hospitals, implant centers, and clinicians to grow CI systems.
• Maintain Salesforce data and manage the sales pipeline.
• Collaborate with Services, Marketing, Clinical and Operations teams to support systems objectives.

Skills

Excellent sales

Communication skills

Stakeholder relationships

Education

Bachelor degree in Engineering/Science

MBA or related science field

Job description

Position Title: Sales Manager - Systems

Location: Lucknow

Territories coverage: Uttar Pradesh, Bihar and Jharkhand

Position Overview / Purpose

The Sales Manager - Systems is a field-based sales individual contributor role responsible for driving cochlear implant (CI) systems growth through new patient acquisition and market expansion across the territories in UP, Bihar and Jharkhand.

Your primary objective is to execute sales strategy, convert qualified leads, and achieve revenue targets. You will identify and develop new business opportunities, cultivate relationships with hospitals and physicians, and drive deal closure. This role requires field travel throughout your territory to engage with surgeons, audiologists, and hospital administrators.

You will establish new implant centers across the assigned regions. This involves developing strategic relationships with hospitals, supporting their program development to perform CI surgeries, and expanding Cochlear's market footprint.

This role has no people management responsibility and carries full accountability for systems sales execution and market expansion within the assigned geography.

Accountabilities:

Accountability 1: Drive Systems Sales Performance

• Execute territory-level systems sales plans to achieve assigned CI systems revenue and volume targets
• Drive new candidate acquisition through hospitals, implant centers, and clinician partnerships
• Identify and prioritize high-potential accounts and surgeons to maximize systems penetration
• Progress sales opportunities from identification through closure using strong sales discipline
• Ensure full compliance with Cochlear pricing, governance, and regulatory requirements

Accountability 2: Account & Healthcare professional Engagement

• In partnership with the Area Business Manager, implement business and marketing plans to achieve system sales targets and revenue objectives
• Build and maintain strong professional relationships with ENT surgeons, audiologists, OR staff, and hospital stakeholders
• Effectively position Cochlear's CI systems by articulating clinical value, technology differentiation, and outcomes
• Drive HCP engagement through clinical and product discussions
• Conduct product presentations and structured account reviews with hospital/institutional stakeholders
• Strengthen long-term partnerships that drive sustained systems utilization
• Demonstrate exceptional sales and business acumen to identify market opportunities, competitive positioning, research customer (HCP + end consumer) needs and generate sales/secure orders
• Provide market intelligence and competitive information, which can be utilised in developing effective ways to approach current and potential customers
• Demonstrate and include principles of Value Selling strategic planning and sales

Accountability 3: New Center Development & Market Expansion

• Identify, evaluate, and prioritize opportunities to develop new cochlear implant centers within the assigned territory
• Work closely with the Area Business Manager - Systems to onboard new hospitals, clinics, and surgeons into the Cochlear ecosystem
• Support new center activation by coordinating systems education, account setup, and internal stakeholder alignment
• Establish early systems momentum in new centers through focused engagement and execution support

Accountability 4: Drive Salesforce Utilization and Systems Pipeline Management

• Maintain accurate and timely opportunity, account, and activity data in Salesforce
• Manage sales pipeline rigorously to deliver accurate forecasting
• Track surgeon engagement, account initiatives, and opportunity progression consistently
• Use CRM insights to prioritize high-impact accounts and actions
• Participate actively in territory and pipeline reviews with the ABM - Systems

Accountability 5: Cross-Functional Collaboration

• Collaborate closely with Services, Marketing, Clinical, and Operations teams to support systems objectives
• Coordinate account initiatives and education activities aligned to systems strategy
• Enable seamless territory execution through proactive communication and planning

Key Incumbent requirements:

Minimum:

• Bachelor degree in Engineering/Science and Masters in Business Administration or a related science field
• 5-10 years of outstanding sales and product specialist experience in healthcare or relevant field
• Excellent sales and influencing skills
• Outstanding communication skills - oral, written and presentation. Should be able to communicate well with internal and external stakeholders with a sense of urgency
• Good understanding of institutional, B2C and B2B sales processes along with sound commercial acumen
• Experience collaborating within teams in a multi-national organization
• Proven track record of building and nurturing stakeholder relationships - internal and external
• Proven ability to work independently with cross-functional influence in a complex environment
• Experience in creating successful business plans and sales plan objectives
• Ability to travel as required by role (up to 60% of the time)

Development Value of this role:

• Opportunity to manage people in a highly dynamic and customer-centric work environment focused on life-changing medical technology
• Ability to be part of the growth story of the systems business and contribute to expanding CI access across a large territory
• Exposure to working with numerous local and global stakeholders on company-relevant strategic projects and initiatives