Cochlear is the global market leader in implantable hearing solutions. We help people with moderate to profound hearing loss experience a life of hearing through advanced technology.
Position Title: Sales Manager – Systems
Location: Delhi
Position Overview / Purpose
The Sales Manager – Systems drives cochlear implant systems growth through new patient acquisition and market expansion across the Delhi territory. The role involves executing sales strategy, converting qualified leads, achieving revenue targets, establishing new implant centers, and cultivating relationships with hospitals and physicians.
Accountabilities
Accountability 1: Drive Systems Sales Performance
- Execute territory‑level systems sales plans to achieve assigned CI systems revenue and volume targets
- Drive new candidate acquisition through hospitals, implant centers, and clinician partnerships
- Identify and prioritize high‑potential accounts and surgeons to maximize systems penetration
- Progress sales opportunities from identification through closure using strong sales discipline
- Ensure full compliance with Cochlear pricing, governance, and regulatory requirements
Accountability 2: Account & Healthcare professional Engagement
- Implement business and marketing plans with the Area Business Manager to achieve system sales targets and revenue objectives
- Build and maintain strong professional relationships with ENT surgeons, audiologists, OR staff, and hospital stakeholders
- Effectively position Cochlear’s CI systems by articulating clinical value, technology differentiation, and outcomes
- Drive HCP engagement through clinical and product discussions
- Conduct product presentations and structured account reviews with hospital/institutional stakeholders
- Strengthen long‑term partnerships that drive sustained systems utilization
- Demonstrate exceptional sales and business acumen to identify market opportunities, competitive positioning, research customer (HCP + end consumer) needs, and generate sales / secure orders
- Provide market intelligence and competitive information to develop effective approaches to current and potential customers
- Demonstrate principles of Value Selling strategic planning and sales
Accountability 3: New Center Development & Market Expansion
- Identify, evaluate, and prioritize opportunities to develop new cochlear implant centers within the assigned territory
- Collaborate with the Area Business Manager – Systems to onboard new hospitals, clinics, and surgeons into the Cochlear ecosystem
- Support new center activation by coordinating systems education, account setup, and internal stakeholder alignment
- Establish early systems momentum in new centers through focused engagement and execution support
- Build relationships with emerging surgeons and healthcare institutions for sustainable, long‑term systems growth
- Track new center onboarding progress, activation milestones, and systems contribution
- Strengthen regional referral pathways by collaborating with clinicians involved in candidate identification
Accountability 4: Drive Salesforce Utilization and Systems Pipeline Management
- Maintain accurate and timely opportunity, account, and activity data in Salesforce
- Manage sales pipeline rigorously to deliver accurate forecasting
- Track surgeon engagement, account initiatives, and opportunity progression consistently
- Use CRM insights to prioritize high‑impact accounts and actions
- Participate actively in territory and pipeline reviews with the ABM – Systems
Accountability 5: Cross‑Functional Collaboration
- Collaborate closely with Services, Marketing, Clinical, and Operations teams to support systems objectives
- Coordinate account initiatives and education activities aligned to systems strategy
- Enable seamless territory execution through proactive communication and planning
Key Incumbent Requirements
- Bachelor’s degree in Engineering/Science and a Master’s in Business Administration or a related science field
- 5–10 years of outstanding sales and product specialist experience in healthcare or a related field
- Excellent sales and influencing skills
- Outstanding communication skills – oral, written and presentation, with a sense of urgency
- Good understanding of institutional, B2C and B2B sales processes along with sound commercial acumen
- Experience collaborating within teams in a multinational organization
- Proven track record of building and nurturing stakeholder relationships – internal and external
- Proven ability to work independently with cross‑functional influence in a complex environment
- Experience creating successful business plans and sales plan objectives
- Ability to travel as required by role (up to 60% of the time)
Development Value of this Role
- Opportunity to work in a dynamic, customer‑centric environment focused on life‑changing medical technology
- Contribution to expanding CI access across a large territory as part of the systems business growth story
- Exposure to numerous local and global stakeholders on strategic projects and initiatives
Our mission is to help people hear and be heard.
We value and welcome the unique contributions, perspectives, experiences, and backgrounds of all employees and aim to build a culture that celebrates diversity and belonging.