Sales Manager

Cadila Pharmaceuticals Limited; Srinagar; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Cadila Pharmaceuticals Limited in India seeks a senior sales/marketing professional to drive targeted monthly and annual sales, with focus on brand performance and productivity enhancements across territories.

You will lead KOL development, manage doctor outreach targets, and oversee marketing program execution in line with company strategy, reporting to the Head of Department. Strong relationship building and market insight are essential.

Responsibilities

• Achievement of targeted monthly and annual sales targets; brand-wise targets; reduce returns and expiry; improve productivity.
• KOL development; maintain relationships with core customers; ensure doctor call averages and MCR/KOL coverage in each territory; periodic follow ups.
• Implementation of marketing programs; develop key brands across territories; track programs and ensure compliance under department heads.

Job description

Job Description:

PRINCIPAL ACCOUNTABILITIES

1. Achievement of targeted Business volumesAchievement of overall monthly sales targets and annual sales targetsAchievement of Brand-wise Sales target with specific focus on Aatmanirbhar brandsEnsuring achievement of targets by each ABM and FO and enhancing productivity Improvebusiness hygiene by reducing sales returns & expiryEffective forecasting to ensure smooth availability & distribution of productsCo-ordination with channel partners/ distributionEnsuring achievement of collection targetsTaking measures to address slow moving productsFacilitating the performance across various therapies
2. KOL DevelopmentDevelopment of a set of brand-specific core customers & supporting the implementation of strategic allianceprograms for maximizing ROI from KOLsMonitoring the efforts of ABMs and FOs with specific focus on ensuring a minimum doctor call average of 12and minimum 95% MCR coverage & 95% coverage of KOLs in each territoryDevelop & sustain relationships with KOLs through periodical personal visits and follow upsPeriodically track the contribution from KOLs and ensure interventions under the guidance of Head ofDepartment and Vertical Head in protecting & developing the business from KOLs
3. Effective Implementation of Marketing ProgramsDeveloping key brands in each territory through a team of ABMs & FOsPeriodically track the implementation of marketing programs and address the gaps if anyChannelizing the effort of team members to achieve desired resultsTracking the efforts of team members through Phyzii and ensuring complianceImplementation of local strategies under guidance of Head of Department and Vertical Head

Requirements: