Sales Manager

India Agro Exports Pvt. Ltd.; Bengaluru; On-site; INR 1,800,000 - 2,500,000; Full time

Job summary

India Agro Exports, operating under The Prakriti Group, seeks a dynamic Sales Manager (International Sales) to drive growth for gherkin and other agro products from Bengaluru. You will own new buyer acquisition, expand key accounts, and ensure orders are executed to specification, on time, and within terms.

You will work with Sales Leadership and the Director to shape market strategy, extend distribution, manage accounts, and deliver targets across Europe, North America, the Middle East and

Qualifications

• 10+ years of international/export sales experience, with at least 3 years in Agro products.
• Commercial ownership with a track record of managing international accounts.
• Clear, professional written and spoken English for European, North American and Middle Eastern buyers.
• Proficiency in Microsoft Excel and pricing/margin analysis.
• Direct exposure to gherkin, pickled vegetable or canned/jarred food export trade.
• Existing buyer relationships in Europe, North America, the Middle East, Australia or East Asia.
• Familiarity with retail private label programmes, tenders and audits.
• Working knowledge of a second language relevant to a target market.

Responsibilities

• Identify, qualify and convert new buyers across assigned markets and build territory plans.
• Serve as the single commercial contact for assigned accounts and translate buyer requirements into internal briefs.
• Coordinate with Production, Planning, Export Documentation and Logistics to secure capacity, booking and shipping.
• Monitor order progress, communicate deviations to buyers, and ensure on-time delivery.

Skills

Communication

Commercial ownership

Negotiation

Cross-functional credibility

Cultural fluency

Tools

Microsoft Excel

Job description

The Prakriti Group of Companies is a diversified, multi-sector business group with operations across apparel manufacturing, textiles, food processing, hospitality, and healthcare. Founded in 1973 by Mr. Ranjit Shah and now led by Mr. Ranvir Shah, our Group has grown from its roots as a Chennai-based garment manufacturer into a diversified enterprise. For more details, visit us at https://www.theprakritigroup.com

About the Company

The Prakriti Group's food processing business operates as India Agro Exports (IAE). IAE connects India's rich agricultural landscapes with the global market, offering high-quality products at competitive prices. IAE partners with farmers across key regions, providing a diverse portfolio including gherkins, jalapeños, and more. Our Bengaluru facility adheres to international food safety standards, utilizing state-of-the-art machinery for processing and customized packaging.

About the Role

India Agro Exports is seeking a dynamic and result-oriented Sales Manager (International Sales) to drive growth across its Gherkin and Agro product portfolio. The role owns new buyer acquisition, expansion of existing accounts, and faithful execution of every confirmed order — to specification, on time and within agreed terms. Working alongside Sales Leadership and the Director, the incumbent will help build market strategy, extend distribution, manage key accounts and deliver targets in assigned territories.

Key Responsibilities

Market Development and Buyer Acquisition

• Identify, qualify and convert new buyers across assigned markets.
• Build a documented territory plan for each market covering demand size, competing origins, incumbent suppliers, price positioning and route to entry.
• Manage the sample cycle end to end; Brief specifications to Product Development; Secure buyer feedback and drive conversion to first commercial order.
• Assess and select buyers in line with Company's certification and capacity profile.

Account Management and Order Execution

• Serve as the single commercial point of contact for assigned accounts.
• Convert buyer requirements into clear internal specification briefs.
• Coordinate with Production and Planning to secure capacity slots against confirmed orders, and with Export Documentation and Logistics on container booking, freight rates, shipping lines and vessel schedules.
• Track each order against the confirmed shipment window and give the buyer early, honest notice of any deviation.

Product, Quality and Certification Interface

• Translate market and buyer feedback into structured new product and new pack briefs for the Product Development team – covering the gherkin range as well as adjacent lines such as jalapeños, baby corn etc.,
• Communicate buyer complaints promptly and accurately to Quality Assurance, participate in root cause analysis, and issue the formal response and corrective action commitment to the buyer within agreed timelines.
• Maintain current awareness of destination-market regulatory requirements and flag any change that affects supply commitments.
• Support buyer and third-party audits as required.

Planning, Forecasting and Crop Alignment

• Prepare and maintain a rolling buyer-wise, SKU-wise volume forecast, and take accountability for its accuracy as a planning input.
• Align sales commitments to ensure season-linked availability is reflected in what is promised to buyers.
• Prepare the annual sales plan for your assigned territories, covering expected volume, revenue, average realization and the share of the target that depends on new buyers.
• Support each number with a clear basis — a named buyer, a confirmed listing or a live opportunity — and explain any change from the previous year's actual performance.

Market Intelligence and Reporting

• Track competing origin pricing, freight movements, currency trends and buyer-side consolidation, and circulate a periodic market note to the Head of Sales and management.
• Maintain complete, current records of buyer contacts, enquiries, quotations, samples and order history in the Company's CRM / Sales Register.
• Publish agreed periodic reports on order book, shipment status, pipeline, receivables and new business progress in a consistent, review-ready format.

Candidate Profile

• Experience - 10 plus years of experience in international / export sales, with at least last 3 years in Agro products.
• Commercial Ownership – Track record of independently handing international accounts, including negotiation and receivables follow-through.
• Communication – Clear, professional written and spoken English suited to European, North American and Middle Eastern buyer correspondence.
• Systems – Working proficiency in Microsoft Excel and related software for pricing and margin workings.
• Direct exposure to the gherkin, pickled vegetable or canned/jarred food export trade.
• Existing buyer relationships in Western or Eastern Europe, North America, the Middle East, Australia or East Asia.
• Familiarity with retail private label programmes and the associated tender, specification and audit cycles.
• Working knowledge of a second language relevant to a target market.

Functional

• Export pricing and margin construction
• Negotiation and contracting
• Buyer qualification and credit assessment
• Demand forecasting
• Export documentation and trade finance
• Food safety and certification awareness
• Competitor and origin analysis.

Behavioral

• Ownership
• Commercial Judgement
• Cross-Functional Credibility
• Cultural Fluency

PS: Due to the volume of applications, we will not be able to reach out to all the applicants. We will be reaching out only to the shortlisted applicants.