Sales Executive

SALES HIGH MARKETING AND CONSULTANCY; Siliguri; On-site; INR 240,000 - 480,000; Full time

Job summary

Sales High Marketing and Consultancy in Siliguri seeks a results-oriented Sales Executive for full-time, on-site engagement. You will drive new business, manage accounts, and build strong retailer relationships across assigned territories.

Responsibilities include market visits, brand pitches, pursuit of trade promotions, and ensuring product visibility. Strong communication, negotiation, and reporting skills are essential. Travel within the region is expected.

Qualifications

• Experience in trade marketing, retail engagement and channel development in GT/MT.
• Plan and execute on-ground sales activities, promotions, and retail activation with measurable results.
• Strong communication, presentation, and interpersonal skills.
• Proficient in basic reporting and data tracking using digital tools.
• Willingness to travel within assigned territories; FMCG experience preferred but not mandatory.

Responsibilities

• Visit market locations to identify opportunities and drive sales growth.
• Present brand offerings and negotiate terms with retailers and distributors.
• Execute trade promotions and ensure product visibility.
• Collaborate with marketing and field teams for on-ground activation.
• Track sales targets, prepare regular performance reports.
• Ensure consistent execution of sales strategies across territories.

Skills

Sales

Business development

Lead generation

Client relationship management

Negotiation

Communication

Presentation

Interpersonal skills

Time management

Field sales

Education

Bachelor's degree in Business/Marketing or related

Tools

CRM software

Spreadsheets (Excel)

Sales tracking systems

Job description

Company Description

Sales High Marketing and Consultancy is a full-service brand solutions partner specializing in marketing, advertising, and sales execution across regional and national markets. The organization focuses on creating high-impact communication strategies that drive volume sales, strengthen market placement, and boost brand visibility in both modern trade and general trade channels. It works closely with brand partners to ensure seamless execution, from retail engagement and trade promotions to channel development and distribution expansion. A dedicated field and strategy team supports on-ground sales execution, retail activation, and market penetration through ATL/BTL campaigns and seasonal marketing initiatives. Sales High Marketing and Consultancy helps both emerging and established brands scale their market presence and achieve measurable sales growth.

Role Description

The Sales Executive role is a full-time, on-site position based in Siliguri. This role is responsible for driving sales performance by identifying new business opportunities, managing existing accounts, and building strong relationships with retailers, distributors, and trade partners. Day-to-day activities include visiting market locations, presenting brand offerings, negotiating terms, executing trade promotions, and ensuring product visibility across assigned territories. The Sales Executive will collaborate with the marketing and field teams to support on-ground activation, gather market intelligence, and provide feedback on consumer and competitor trends. The role also involves tracking sales targets, preparing regular reports, and ensuring consistent execution of sales strategies aligned with brand objectives.

Qualifications

. Strong sales and business development skills, including
lead generation, client relationship management, and
negotiation abilities.

• Experience in trade marketing, retail engagement, and channel development within general trade and/or modern trade environments.
• Ability to plan and execute on-ground sales activities, promotions, and retail activation with a focus on achieving measurable results.
• Solid communication, presentation, and interpersonal skills for engaging with stakeholders at multiple levels.
• Proficiency in basic reporting, data tracking, and use of digital tools (e.g., spreadsheets, CRM or sales tracking systems).
• Proven ability to work independently in the field, manage time effectively, and meet targets under minimal supervision.
• Prior experience in FMCG, consumer goods, or related sectors is preferred but not mandatory.
• Minimum educational qualification: Bachelor’s degree or equivalent in Business, Marketing, or a related discipline; relevant experience may be considered in lieu of formal education.
• Comfortable working on-site in Siliguri and traveling within assigned territories as required.